System Prompt Used
You are a senior website strategist. Generate ONLY the project_overview and customer_overview sections of a strategic blueprint.
LANGUAGE REQUIREMENTS:
- Use simple, clear language that anyone can understand
- Avoid technical jargon, acronyms, and complex terms
- Write as if speaking directly to a business owner
- Explain everything in plain English
- Use everyday words instead of technical terms
- Make it easy for non-technical people to understand
RULES:
- Return ONLY valid JSON with the exact structure provided
- No extra text, no explanations, no markdown
- Use only verified intake content from real businesses
- Never guess, assume, or fabricate
PROJECT OVERVIEW REQUIREMENTS:
- The executive_summary field is REQUIRED and must contain a comprehensive 2-3 sentence summary
- The executive_summary should describe the business value proposition, competitive positioning, and key differentiators
- Use specific business information from the intake content, not generic descriptions
- The executive_summary must be meaningful and informative, not empty or placeholder text
- DO NOT leave executive_summary as "string" or empty - it must contain actual content
User Context Sent To Model
BUSINESS NAME: OP-85486
BUSINESS TYPE: Cybersecurity Marketing Consultancy
LOCATION: Remote/Worldwide (No physical address; not a brick and mortar business)
SELECTED PRODUCTS: Pro Website Siteplus, Rotating Banner, Gallery
PRODUCT-SPECIFIC REQUIREMENTS:
- Generate recommendations specific to the selected products
- Consider product-specific features, integrations, and requirements
- Ensure blueprint recommendations align with selected product capabilities
TARGET AUDIENCE: Marketing managers, product marketing managers, and campaign managers within cybersecurity companies, ranging from industry leaders to early-stage startups. Audience is highly technical, values credibility, and expects sophisticated, analyst-ready marketing solutions. Psychographics include a focus on growth, innovation, and measurable results in a complex, security-driven environment.
PRIMARY GOALS: Enhance online presence with a modern, visually appealing, and professional website, Strengthen brand positioning and credibility within the cybersecurity industry, Drive pipeline growth and support revenue goals through effective marketing strategies
BRAND VALUES: Expertise shaped by 25+ years in cybersecurity, Boutique agency agility and personalized service, Credibility, technical grounding, and thoughtful execution
SERVICES OFFERED: Content Marketing: Demand-generation content that drives pipeline and converts, including compelling assets tailored to cybersecurity buyers, Campaign & Growth Marketing: Launch campaigns, partner marketing, nurture tracks, and sales enablement to support pipeline and revenue goals, Product Marketing: Messaging, go-to-market strategy, launch execution, and competitive analysis to drive product strategy and resonance, Customer Testimonials: Crafting customer success stories that demonstrate real-world security outcomes and competitive differentiation
COMPETITIVE ADVANTAGES: Award-winning agency with over 25 years of cybersecurity marketing experience, Direct senior-level involvement and boutique agility for every engagement, Proven track record in delivering analyst-ready messaging and sophisticated marketing for complex technology solutions
BRAND PERSONALITY: Professional, credible, and technically sophisticated with a boutique, client-focused approach. The brand voice is clear, authoritative, and consultative, reflecting deep industry expertise and a commitment to delivering measurable results for cybersecurity clients.
UPLOADED CONTENT:
--- Content from pro_website_-_in-23137.pdf ---
Pro Website - IN-23137
Company name:
Network Solutions Professional Services
Request owner:
Mae Antonette L
Client name(s):
Paris Trudeau (paristrudeau@gmail.com)
Request due:
03/05/2026
Exported on:
03/10/2026
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1.0 Instructions
Hi Paris,
Thank you for your purchase! You've taken a great step toward enhancing your online
presence.
Please complete the attached form to help us understand your website needs, target
audience, location, competitors, and other key information.
Form Tips:
Use the left menu to navigate between sections.
Your progress saves automatically—you can return at any time to finish.
Submit each item for review when complete (blue = incomplete, green = complete).
Please note that the form will lock after 48 hours. We cannot accept additional content
during this time.
Support Hours:
Monday–Friday, 8:00 AM–8:00 PM EST
Phone:
888-642-0197
We look forward to learning more about your business!
Warm regards,
The Pro Serv Team
Note: This is a no-reply email and is not monitored.
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2.0 Business Information
When a first-time website visitor sees your site, you want them to quickly have a clear
understanding of what you offer and enticing details about the business.
2.1 Business Information
What business name do you want to display on your website?
(approved)
Example: Barney's Burgers & Barbecue
Paris Trudeau Marketing Group
Give us a brief overview of your business. What do you do?
(approved)
Example: We are a bar and grill that serves burgers, barbecue bar food, and beer. We offer
pick up but not delivery and serve the Smallville, Indiana, area.
I deliver cybersecurity marketing services.
With 25+ years inside the cybersecurity industry, we understand security buyers, complex
product portfolios, long sales cycles, and the scrutiny of analysts and CISOs. You benefit
from senior-level perspective shaped by decades of market evolution, category shifts, and
real-world product marketing leadership.
Focus
We stay intentionally boutique so every engagement receives direct involvement and
thoughtful execution. We move efficiently because we know the industry. We stay
thoughtful and technically grounded because your buyers expect credibility.
Results
We build marketing that strengthens positioning, aligns sales and marketing, and supports
pipeline growth. Our success shows up in clearer narratives, stronger campaign
performance, analyst-ready messaging, and work that reflects the sophistication of your
technology.
What are the top three services or products you'd like featured?
(approved)
Example: Casual Dining, Catering, Dine-in, Take Out, Outdoor Seating etc.
Don't forget to include any unique selling points!
1. Content Marketing
Demand-gen content that drives pipeline and actually converts. We craft compelling
assets that speak to your buyers and positions your brand as the expert in the room.
2. Campaign & Growth Marketing
Launch campaigns, partner marketing, nurture tracks, and sales enablement built to
support your pipeline and revenue goals.
3. Product Marketing
Messaging, GTM, launch execution, and competitive analysis — we help drive your product
strategy forward and ensure your story resonates at every stage of the funnel.
4. Customer Testimonials
We craft compelling customer success stories that show prospects exactly how your
solution solves real-world security challenges and why buyers choose you over the
competition.
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What makes your business stand out against the competition?
(approved)
Example: Voted 2019 best burger in Harristown, family-owned business, 30 years
experience, celebrating our 10th year, etc.
We'll use this to highlight what makes your business unique.
Award-winning, 25+ years in cybersecurity, agility of a boutique agency. This write up has
a lot of detail on what makes my company stand out from the competition:
https://paristrudeau.com/assets/Influential_Businesswoman_Awards_2025_AIS-
Paris_Trudeau.pdf
What type of customers do you want to attract?
(approved)
Example: 20-something cowboys, suburban moms, families, etc.
This helps us tailor your website to your target audience.
All of my clients of cybersecurity companies. They range from industry leaders in the
market to early stage start ups. The employees w/in those companies who are my clients
are marketing managers, product marketing managers, campaign managers.
Where do the customers you’re targeting live?
(approved)
Worldwide
Please provide your physical address.
(approved)
The business location will not be included. This is not a brick and mortar business.
2.2 Contact Information
How do you want your customers to contact you?
(approved)
Please enter your response, if applicable, in the right-hand column by double-clicking the
field.
We'll feature these options prominently on your website.
Contact Option
Answer
Phone
Enter Phone Number
Email
info@paristrudeau.com
Visit in Person
Enter location address
File has been exported to:
business_information/how_do_you_want_your_customers_to_contact_you_.csv
Format: CSV
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Is this also the best number for us to reach you at?
(approved)
[ ]
Yes
[X]
No
What number is the best to use to reach you at?
(approved)
831-297-2703 paristrudeau@gmail.com (this in only for the website creation team -- not to
be used on my website)
What are your Hours of Operation?
(approved)
Please add 'NA' for any days you are closed, including Saturdays and Sundays.
Example:
Monday–Friday: 9:00 AM – 5:00 PM
Saturday: N/A (Closed)
Sunday: N/A (Closed)
24/7
2.3 Social Media Links
What social media links do you want displayed on this website? Please enter the URL if
applicable for those noted below. Please enter NA if not applicable
Social Media
(approved)
Please double-click in the column to enter your answer.
Social Media Type
Link to Social media
Facebook
Instagram
Other
https://www.linkedin.com/company/paris-trudeau-marketing-group/
None
File has been exported to:
business_information/social_media.csv
Format: CSV
2.4 Branding & Promotions
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Provide a slogan or tagline if you have one.
(approved)
Example: One stop. All done.
We'll use this on your website to keep your message consistent.
None
Any offers, discounts, specials we should include on your website?
(approved)
Special offers are a great way to entice someone to do business with you when shown
prominently on your Home Page.
Example: Free consultation, Veterans save 25%, etc.
none
Logo
(approved)
Please upload the Logo here, and we’ll incorporate it into the website. If not, that's no
problem; we'll create a simple placeholder logo for your site.
File has been exported to:
business_information/ptmg_logo_rgb.jpg
File size: 67.8 KB, Width x Height (px): 1200 x 240, Format: JPG
Uploaded by: Paris Trudeau (paristrudeau@gmail.com)
File has been exported to:
business_information/ptmg_logo_vertical_rgb.jpg
File size: 101 KB, Width x Height (px): 1200 x 600, Format: JPG
Uploaded by: Paris Trudeau (paristrudeau@gmail.com)
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File has been exported to:
business_information/ptmg_hor_logo_cmyk.png
File size: 195 KB, Width x Height (px): 1713 x 288, Format: PNG
Uploaded by: Paris Trudeau (paristrudeau@gmail.com)
File has been exported to:
business_information/ptmg_vert_logo_cmyk.png
File size: 46.3 KB, Width x Height (px): 1667 x 821, Format: PNG
Uploaded by: Paris Trudeau (paristrudeau@gmail.com)
Do you have any marketing collateral?
(approved)
An existing website, a professional logo, and social media pages, such as Facebook, often
contain valuable information and marketing collateral, including brochures, sales
presentations, and promotional images.
[X]
Yes
[ ]
No
Image(s) Upload
(approved)
Please upload any marketing collateral here.
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File has been exported to:
business_information/influential_businesswoman_awards_2025_ais-paris_tr.pdf
File size: 333 KB, Width x Height (px): N/A, Format: PDF
Uploaded by: Paris Trudeau (paristrudeau@gmail.com)
File has been exported to:
business_information/award_badge.png
File size: 328 KB, Width x Height (px): 1951 x 2000, Format: PNG
Uploaded by: N/A
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File has been exported to:
business_information/campaign_growth.png
File size: 70.2 KB, Width x Height (px): 172 x 183, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/content_marketing.png
File size: 62.7 KB, Width x Height (px): 180 x 190, Format: PNG
Uploaded by: N/A
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File has been exported to:
business_information/customers_case_studies.png
File size: 34.9 KB, Width x Height (px): 180 x 190, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/product_marketing.png
File size: 60.4 KB, Width x Height (px): 178 x 188, Format: PNG
Uploaded by: N/A
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File has been exported to:
business_information/asset-1647283108356.png
File size: 223 KB, Width x Height (px): 450 x 319, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/asset-1647283106439.png
File size: 230 KB, Width x Height (px): 447 x 319, Format: PNG
Uploaded by: N/A
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File has been exported to:
business_information/asset-1647283103452.png
File size: 166 KB, Width x Height (px): 450 x 321, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/asset-1647282397495.png
File size: 184 KB, Width x Height (px): 448 x 320, Format: PNG
Uploaded by: N/A
2.5 Existing Website
Do you have an existing website?
(approved)
[X]
Yes
[ ]
No
What is the URL for your existing website?
(approved)
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www.paristrudeau.com
What do you like about your existing site?
(approved)
We'll take this feedback into consideration as we create your new website!
From my existing website, I like the light background, color pallet, and use of stock photos
to add visual "eye candy" to the pages. From my imagery choices, I hope you can tell my
style -- I like ocean shots (used on my services overview page), vistas (hope page photo of
my home town), etc. My new website needs more visual appeal. From the website gallery,
I really like the ones for Travel Tours and Healthy Eats here:
https://proservgallery.com/#siteplus-templates
What do you dislike about your existing site?
(approved)
We'll take this feedback into consideration as we create your new website!
There's a lot I don't like about my current site. It's not modern looking -- no full bleed
structure. It's not mobile friendly. Overall, it looks like it was done by an amateur / doesn't
look modern or professional. The portfolio and client logo pages don't have a modern
layout look/feel. The copy needs a refresh. I don't like the use of all CAPS for the page
titles. I want headshots for the client quotes to bring them to life.
2.6 Images & Galleries
It is essential to maintain a professional and consistent look for your brand across key
locations where customers will encounter your business.
Which Images would you like us to use? Please upload them here.
(approved)
Upload any images you would like to be featured on your website here. Our designers will
compliment these images with a vast array of professionally taken photographs to present
your business in the best light.
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File has been exported to:
business_information/brand_colors.pdf
File size: 49.7 KB, Width x Height (px): N/A, Format: PDF
Uploaded by: Paris Trudeau (paristrudeau@gmail.com)
Did you purchase a Rotating Banner?
(approved)
[ ]
Yes
[X]
No
Did you purchase a Gallery?
(approved)
[X]
Yes
[ ]
No
Please upload 5 to 30 images.
(approved)
File has been exported to:
business_information/plan2.png
File size: 162 KB, Width x Height (px): 1275 x 720, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/plan1.png
File size: 100 KB, Width x Height (px): 958 x 715, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/datasheet3.png
File size: 117 KB, Width x Height (px): 584 x 758, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/datasheet2.png
File size: 157 KB, Width x Height (px): 606 x 789, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/datasheet1.png
File size: 861 KB, Width x Height (px): 792 x 786, Format: PNG
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Uploaded by: N/A
File has been exported to:
business_information/playbooks3.png
File size: 117 KB, Width x Height (px): 604 x 784, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/playbooks2.png
File size: 53.1 KB, Width x Height (px): 1276 x 712, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/playbooks1.png
File size: 185 KB, Width x Height (px): 717 x 864, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/product3.png
File size: 35.5 KB, Width x Height (px): 455 x 591, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/product2.png
File size: 122 KB, Width x Height (px): 606 x 790, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/product1.png
File size: 37 KB, Width x Height (px): 612 x 791, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/research5.png
File size: 164 KB, Width x Height (px): 1276 x 715, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/research4.png
File size: 45.7 KB, Width x Height (px): 612 x 793, Format: PNG
Uploaded by: N/A
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File has been exported to:
business_information/research3.png
File size: 146 KB, Width x Height (px): 1278 x 716, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/research2.png
File size: 145 KB, Width x Height (px): 1281 x 720, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/research1.png
File size: 55.8 KB, Width x Height (px): 612 x 793, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/briefs3.png
File size: 757 KB, Width x Height (px): 608 x 786, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/briefs2.png
File size: 674 KB, Width x Height (px): 1054 x 809, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/briefs1.png
File size: 136 KB, Width x Height (px): 610 x 790, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/ebook3.png
File size: 1.29 MB, Width x Height (px): 1414 x 793, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/ebook2.png
File size: 62.2 KB, Width x Height (px): 1054 x 807, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/ebook1.png
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File size: 862 KB, Width x Height (px): 1041 x 809, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/guide3.png
File size: 334 KB, Width x Height (px): 591 x 837, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/guide2.png
File size: 231 KB, Width x Height (px): 487 x 372, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/guide1.png
File size: 322 KB, Width x Height (px): 416 x 554, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/whitepaper3.png
File size: 65.3 KB, Width x Height (px): 534 x 688, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/whitepaper2.png
File size: 51 KB, Width x Height (px): 569 x 739, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/whitepaper1.png
File size: 520 KB, Width x Height (px): 605 x 784, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/portfolio6.png
File size: 143 KB, Width x Height (px): 613 x 788, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/portfolio5.png
File size: 228 KB, Width x Height (px): 612 x 776, Format: PNG
Uploaded by: N/A
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File has been exported to:
business_information/portfolio4.png
File size: 215 KB, Width x Height (px): 604 x 785, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/portfolio3.png
File size: 161 KB, Width x Height (px): 608 x 784, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/portfolio2.png
File size: 45.3 KB, Width x Height (px): 651 x 837, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/portfolio1.png
File size: 312 KB, Width x Height (px): 657 x 841, Format: PNG
Uploaded by: N/A
Did you purchase a 2nd Gallery?
(approved)
[X]
Yes
[ ]
No
Please upload 3 to 5 images.
(approved)
File has been exported to:
business_information/asset-1435796244934.png
File size: 62.7 KB, Width x Height (px): 180 x 190, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/asset-1668015944966.png
File size: 2.32 KB, Width x Height (px): 122 x 35, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/images17572.png
File size: 4.96 KB, Width x Height (px): 233 x 216, Format: PNG
Uploaded by: N/A
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File has been exported to:
business_information/altosoft_logo.jpg
File size: 6.42 KB, Width x Height (px): 180 x 180, Format: JPG
Uploaded by: N/A
File has been exported to:
business_information/itoclogo58410.png
File size: 18 KB, Width x Height (px): 420 x 150, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/logichub.png
File size: 2.71 KB, Width x Height (px): 318 x 159, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/thetalakelogo.jpg
File size: 4.85 KB, Width x Height (px): 480 x 146, Format: JPG
Uploaded by: N/A
File has been exported to:
business_information/aptare.jpg
File size: 6.06 KB, Width x Height (px): 327 x 78, Format: JPG
Uploaded by: N/A
File has been exported to:
business_information/proofpoint-logo1.jpg
File size: 44 KB, Width x Height (px): 858 x 268, Format: JPG
Uploaded by: N/A
File has been exported to:
business_information/query_logo.png
File size: 22.1 KB, Width x Height (px): 1000 x 255, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/silentpush.jpg
File size: 32.6 KB, Width x Height (px): 1080 x 1080, Format: JPG
Uploaded by: N/A
File has been exported to:
business_information/deloittelogo.png
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File size: 18 KB, Width x Height (px): 1024 x 223, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/ringcentrallogo96428.png
File size: 3.63 KB, Width x Height (px): 318 x 159, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/rsa-security-logo.png
File size: 66 KB, Width x Height (px): 1280 x 1280, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/shieldx_logo.jpg
File size: 8.49 KB, Width x Height (px): 423 x 102, Format: JPG
Uploaded by: N/A
File has been exported to:
business_information/images.png
File size: 2.95 KB, Width x Height (px): 225 x 225, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/jask_logo_color.png
File size: 91.6 KB, Width x Height (px): 2000 x 1059, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/socure54813.png
File size: 2.77 KB, Width x Height (px): 301 x 167, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/wind_river_logo_svg.png
File size: 27.9 KB, Width x Height (px): 1200 x 200, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/1440_logo_file.png
File size: 2.9 KB, Width x Height (px): 266 x 190, Format: PNG
Uploaded by: N/A
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File has been exported to:
business_information/menlologo.png
File size: 5.06 KB, Width x Height (px): 260 x 126, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/morphiseclogo.png
File size: 30 KB, Width x Height (px): 500 x 143, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/sirp_logo.jpg
File size: 4.41 KB, Width x Height (px): 225 x 225, Format: JPG
Uploaded by: N/A
File has been exported to:
business_information/dupl-6121465857801325.png
File size: 3.88 KB, Width x Height (px): 149 x 74, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/dupl-6121465857809226.png
File size: 8.35 KB, Width x Height (px): 92 x 89, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/guidance-software-inc-logo.jpg
File size: 7.88 KB, Width x Height (px): 200 x 150, Format: JPG
Uploaded by: N/A
File has been exported to:
business_information/mcafee_logo.jpg
File size: 10.2 KB, Width x Height (px): 204 x 191, Format: JPG
Uploaded by: N/A
File has been exported to:
business_information/edgewave_logo.jpg
File size: 8.97 KB, Width x Height (px): 358 x 92, Format: JPG
Uploaded by: N/A
File has been exported to:
business_information/kasperskylogo28580.jpg
File size: 17.5 KB, Width x Height (px): 571 x 130, Format: JPG
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Uploaded by: N/A
File has been exported to:
business_information/sophos_logo2811.jpg
File size: 13 KB, Width x Height (px): 472 x 146, Format: JPG
Uploaded by: N/A
File has been exported to:
business_information/127-1278060_sumo-logic-logo-
transparent-hd-png-dow.png
File size: 40.6 KB, Width x Height (px): 860 x 1202, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/anomali.png
File size: 21.4 KB, Width x Height (px): 372 x 372, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/kofax_logo_transparent_.png
File size: 11.9 KB, Width x Height (px): 477 x 125, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/kyribalogo.jpg
File size: 23.1 KB, Width x Height (px): 400 x 135, Format: JPG
Uploaded by: N/A
File has been exported to:
business_information/malwarebytes_logo.png
File size: 12.8 KB, Width x Height (px): 193 x 174, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/sevco.png
File size: 8.03 KB, Width x Height (px): 300 x 125, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/skybox.jpg
File size: 20.1 KB, Width x Height (px): 750 x 295, Format: JPG
Uploaded by: N/A
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Did you purchase a 3rd Gallery?
(approved)
[ ]
Yes
[X]
No
2.7 Page Content
The homepage serves as the virtual front door to your business, encapsulating the essence
of your brand and captivating visitors from the moment they arrive. It's important that we
highlight the top three services prominently, each with a brief description and a clear call
to action. We will include exclusive special offers on the homepage that can immediately
capture attention and drive engagement. We will create three additional Service Pages and
a Contact Page.
Home Page
(approved)
Our team will craft the text for your Home Page using the information provided in the
business overview section. Is there anything else you want us to include on the Home
Page?
SECTION 1 — Hero Section
Headline: Cybersecurity Marketing Built on Experience.
Subhead: We help cybersecurity companies sharpen their message, elevate their brand,
and move buyers with confidence.
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CTA: Get In Touch
CTA2: Awards badge w/link to download awards PDF (can we keep the awards badge
included in the hero section w/the new design)
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SECTION 2 — LOGO / CLIENT BAR - animate client logos as a slow horizontal scroll/ticker.
Headine: Trusted by leading security brands
Full width logo grid. Display partial list (approx. 20) client logos in a horizontal strip
CTA: hyperlink logo reel so it clicks through to client web page.
SECTION 3 — Services section
(4 Icon Cards)
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Headline: What We Do
Cards (icon + title + 1–2 sentence descriptor):
1. Content Marketing
Demand-gen content that drives pipeline and actually converts. We craft compelling
assets that speak to your buyers and positions your brand as the expert in the room.
2. Campaign & Growth Marketing
Launch campaigns, partner marketing, nurture tracks, and sales enablement built to
support your pipeline and revenue goals.
3. Product Marketing
Messaging, GTM, launch execution, and competitive analysis — we help drive your product
strategy forward and ensure your story resonates at every stage of the funnel.
4. Customer Case Studies
We craft compelling customer success stories that show prospects exactly how your
solution solves real-world security challenges and why buyers choose you over the
competition.
CTA: Explore our services (link to services page)
SECTION 4 — PROMISE / CREDIBILITY STRIP
Headline: Our Promise
Section copy: Decades of cybersecurity experience. Focused collaboration. Marketing built
to perform.
(Full bleed background. Each block below has a graphic image above it (cropped in a circle
shape).
Expertise
With 25+ years inside the cybersecurity industry, we understand security buyers, complex
product portfolios, long sales cycles, and the scrutiny of analysts and CISOs. You benefit
from senior-level perspective shaped by decades of market evolution, category shifts, and
real-world product marketing leadership.
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Focus
We stay intentionally boutique so every engagement receives direct involvement and
thoughtful execution. We move efficiently because we know the industry. We stay
thoughtful and technically grounded because your buyers expect credibility.
Results
We build marketing that strengthens positioning, aligns sales and marketing, and supports
pipeline growth. Our success shows up in clearer narratives, stronger campaign
performance, analyst-ready messaging, and work that reflects the sophistication of your
technology.
SECTION 5 — Metrics / Infographic section
Headline: Measured Experience. Stronger Outcomes.
100+
Security brands supported
50+
Product launches and major GTM initiatives
1,000+
Thought leadership assets written
100%
Referral-based growth
0
Tolerance for vague messaging
SECTION 7 — TESTIMONIALS
Eyebrow label: Client testimonials
Section Headline:
What our clients are saying
Testimonial 1
"We've engaged Paris on several product marketing projects, and I have consistently been
impressed by the quality of her work and the way she meets tight deadlines. I rely on her
to supplement my team on everything from product messaging development to channel
and vertical marketing. She’s a pleasure to work with, always listening to what we need
and then delivering the perfect solution."
Jennifer Mullin
VP, Marketing
Malwarebytes
Testimonial 2
“Paris is my go-to agency for security and compliance marketing projects. With her years
of industry expertise and gift for writing, she produces the highest quality content, each
and every time.”
Roman Tobe
Director of Marketing
Check Point
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SECTION 8 — Final CTA Block
Ready to Work Together?
Let’s build marketing that reflects the depth and strength of your technology.
CTA: Let’s talk
Product / Service Page 1
(approved)
What Service / Product would you like to showcase?
Don't forget to include any unique selling points!
UAD\KXAO
IBGA
Headine: Your Marketing Trail Guide
Subhead
Strategy, campaigns, and content support to help cybersecurity companies navigate
growth and get the work done.
Marketing in cybersecurity moves fast. New launches, new campaigns, new priorities —
often all at once.
As a boutique marketing partner, we help teams navigate it all. Think of us as the cairn on
the trail: experienced guidance, steady support, and the expertise to help you keep
moving forward.
Headline: Our Services
(2×2 service cards grid w/images – each block should hyperlink to the respective services
page)
Content Marketing
-Please add image asset-1647283106439.png. The image is attached as collateral. This
image is a hyperlink that should route to the Content marketing page.
Content that attracts the right buyers and helps them understand why your solution
matters.
Campaign & Growth Marketing
-Please add image asset-1647282397495.png. The image is attached as collateral. This
image is a hyperlink that should route to the Campaign & Growth Marketing page.
Campaigns, partner programs, and sales enablement that help your team generate
pipeline and support revenue growth.
Product Marketing
-Please add image asset-1647283108356.png. The image is attached as collateral. This
image is a hyperlink that should route to the Product Marketing page.
Messaging, positioning, and launch support that helps your product stand out and makes it
easier for buyers to say yes.
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Case Studies
-Please add image asset-1647283103452.png. The image is attached as collateral. This
image is a hyperlink that should route to the Case Studies page.
Customer stories that show how your solution solves real security challenges and why
buyers choose you.
Headline: Why clients work with us. Our cairn approach.
-The cx requests to use stock images available in the library based on the examples
below. This is
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.
4 icon blocks — slightly more narrative than the services cards)
Ideas for icons:
• stacked stones / cairn
• compass
• mega phone
• magnifying glass / research
Copy:
A guide who knows the terrain
We live and breathe cybersecurity. Years of working with security vendors means we
understand the buyers, the market, and the pressure your marketing team is under.
A boutique partner, not a marketing factory
You work directly with an experienced marketing partner who cares about the outcome as
much as you do. No layers. Just thoughtful strategy and reliable execution.
Built on happy clients and referrals
Most of our work comes from referrals and returning clients. That happens when you show
up, do great work, and make your clients’ lives easier.
We get a little geeky about cyber
Threat reports, new attack techniques, security research — we genuinely enjoy the
industry. That curiosity shows up in marketing that feels credible to your security buyers.
Headline: Featured Work
(3 cards with thumbnails that click to PDF of the asset, 4th card clicks to the full portfolio)
I have the PDFs to provide for the items below.
Thumbnail 1: CrowdStrike SOC Survival Guide [link to PDF download of this file]
Thumbnail 2: Sysdig Securing AI Workloads [link to PDF download of this file]
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Thumbnail 3: ThreatDown Hooton Tech MSP Case Study [link to PDF download of this file]
Thumbnail 4: Browse our full portfolio [this one will link to portfolio page]
Product / Service Page 2
(approved)
What Service / Product would you like to showcase?
Don't forget to include any unique selling points!
`BOA
U?NEKAO
IBGA
Crafting compelling stories
A well-written case study is one of the most influential tools in convincing a prospect to
become a customer. But, creating a solid case study can require heavy uplift from a busy
internal team with a large list of strategic projects. And that’s where we come in.
Capture your customer successes
We’re skilled interviewers to uncover the deep, meaningful information from your
customer that truly shows the unique value of your product. We understand how to
differentiate you in the market and emphasize the business values and measurable results
your customer is experiencing.
End-to-end case study services
Every case study includes:
-Customer interviews
-Success story written for your design template
Optional multi-channel promotion includes:
-Web page optimized for SEO
-Prospect email for sales or demand-gen
-Slide for sales presentation
Why choose us?
Professional partnering
We adapt to your brand's style and needs as we work with your customers.
Technical expertise
We navigate through technical jargon to get the heart of the story that drives sales.
Polished VOC stories
We deliver case studies that create the momentum you need to convert leads into
customers.
Product / Service Page 3
(approved)
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What Service / Product would you like to showcase?
`>H?AH?
aBDZA?KHG
IBGA
Attracting attention at all levels
Content marketing is all about capturing the interest of potential customers and showing
them why your company offers the absolute best solution for them. From white papers to
eBooks and buyer’s guides, we build compelling top-, middle-, and bottom-of-funnel
material that drives results for your demand gen campaigns.
Material that draws new leads
We translate your thought leadership position and campaign plans to produce stand out
content that spotlights your differentiated approach and delineates key solution values.
When you partner with us, you get quality content marketing material. Think of us as the
easy and efficient way to expand what your content development team can do.
Choosing buyer's journey content
You name it, we’ve worked on it for our clients, including:
-eBbooks
-White papers
-Buyer's guides
-Best practice guides
-Case studies
-Solution briefs
-Explainer videos
Why choose us?
Market knowledge
We translate your business needs into clear, compelling content for your campaigns.
Fast turnaround
Our experience means we can quickly produce exactly what you need.
Deliverables that work
We provide high-quality deliverables that shine a light on your unique value and offerings.
Did you purchase a 6th page?
(approved)
[X]
Yes
[ ]
No
Product / Service Page 6
(approved)
What Service / Product would you like to showcase?
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Establishing product leadership
From established companies to start-ups, it's vital to have clearly defined product
messaging that speaks to your target audience. We work with you to showcase the core
values and competitive advantages of your solution while building thought leadership in
your competitive space.
Winning strategy and execution
We partner with you to execute on your product marketing needs to give you the best
possible advantage in today’s competitive marketplace. We can do everything from the
heavy lifting for a full-on product messaging and rollout to acting as the “utility player”
that provides specific product marketing support and deliverables.
Product marketing for every need
From product launches to sales and channel enablement, we’ve got you covered:
-Go-to-market strategy
-Product messaging development
-Product datasheets and collateral
-Buyer personas and ideal customer profiles
-Sales playbooks, battlecards, and enablement
-Channel marketing and enablement
Why choose us?
Experienced product marketers
Product marketing is where we started, so it’s in our company DNA.
Focused on enabling sales
From product launches to sales enablement, we excel at producing exactly what you need.
Flexible engagements
We partner with you to define and build the right engagement that supports your team’s
goals.
Did you purchase a 7th page?
(approved)
[X]
Yes
[ ]
No
Product / Service Page 7
(approved)
What Service / Product would you like to showcase?
`BPIBKGH
&
bD>C?@
aBDZA?KHG
IBGA
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1. Hero section
Headline
Campaigns and Growth Marketing
Subhead
Integrated marketing programs built for the cybersecurity market. Strategy, content, and
execution aligned to your revenue goals.
2. Positioning Section
Layout: Two columns
Left: Copy Right: Visual
Headline
Campaign strategy and execution in one place
Body
We help you design and execute marketing campaigns that align messaging, content, and
channels with your revenue goals. The focus stays simple: credible programs that engage
security buyers and support your sales channels—from direct to VAR and MSP.
3. Value Strip (Visual Icons Section)
Layout: 4 horizontal icons with short text
Heading: How we turn your campaigns into pipeline
Outcome-driven
Together we define the KPIs that matter most to your team, from engagement and
conversion to pipeline contribution, so every program we build is drives measurable
impact.
Strategy and execution
We’ll help shape your integrated campaign strategy, narrative, and channel strategy. Then
we build the assets and programs that bring it to life.
Messaging that resonates
We develop messaging that helps your buyers quickly understand your value and
motivates engagement with your campaign programs and CTAs.
Campaigns that support sales
We help your team activate campaigns across your routes to market — from direct sales
to MSP partners and product-led growth channels.
4. Services Section
Layout: Card grid with visual elements (stock photos)
Each card expandable if desired.
Integrated campaign strategy
We design multi-channel campaign programs aligned to your audience and market
position.
• Campaign theme and narrative development
• Messaging and positioning alignment
• Content architecture across the funnel
• Channel strategy and program planning
Campaign execution
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We help bring programs to life with coordinated marketing assets and content.
• Campaign content development
• Email and nurture program design
• LinkedIn and content syndication support
• Campaign asset creation
Partner growth
We help you build marketing programs to grow your MSP base and enable your partners
need to sell effectively.
• MSP and VAR growth campaigns
• Partner campaign kits
• Co-marketing campaign frameworks
• Partner enablement content
Nurture programs
Security buyers evaluate solutions over time. Nurture programs maintain engagement and
build credibility across the buyer’s journey.
• Multi-stage email nurture sequences
• Educational content flows
• Engagement tracking strategy
• Lifecycle messaging frameworks
Sales enablement
Campaign success improves when your sales teams have strong supporting assets.
• Conversation guides
• Sales playbooks
• Solution one-pagers
• Objection handling tools
Event campaign support
Industry events like RSAC and Black Hat require coordinated marketing to drive
meaningful engagement.
• Event messaging and campaign themes
• Pre-event promotion programs
• Booth messaging and content
• Post-event follow-up campaigns
5. Testimonials Section
Layout: large pull quote carousel
Quote 1
“Paris is a pro at bringing campaign strategy, content, and execution together. She’s the
rare partner who understands the cybersecurity landscape, builds stellar campaign assets,
and treats your pipeline goals like her own."
Krystal Maloney
Director of Brand & Creative, ThreatDown
Quote 2
“Paris combines cybersecurity fluency with strong campaign strategy. She understands
the threat landscape, buyer pressures, and competitive dynamics. That expertise shows
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up in every asset and helps our campaigns connect with the right audience.”
Olivia Pramas
Sr. Director of Marketing
OpenText Cybersecurity
Quote 3
“Paris has been a great partner to our campaigns team. She understands MSP and channel
marketing and knows how to translate complex security value into campaigns partners
can take to market.”
Jen Reid
Sr. Director, Channel Marketing & Demand Generation
ThreatDown
6. Final CTA Section (Full-Bleed)
Background: dark brand color or gradient
Headline
Ready to Strengthen Your Campaign Strategy?
CTA
Let’s talk campaigns (link to contact us form or email)
Did you purchase a 8th page?
(approved)
[X]
Yes
[ ]
No
Product / Service Page 8
(approved)
What Service / Product would you like to showcase?
V>D?J>LK>
IBGA
-The cx will have
R
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on this page to accommodate 34 pictures.
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-Please add pdf files
1.EdgeWave_CaseStudy_CityMansfield.pdf
2.Malwarebytes_Incident_Response_Case-Study-eBook.pdf
3.Proofpoint-Anonymous-Consumer-Goods-Case-Study.pdf
4.SumoLogic_case-study-grammarly-RGB_v5.pdf
5.ThetaLake_Case-Study-TL-Tupicoffs.pdf
6.Trustwave_MSS_CaseStudy_-_The_NewYorker_Hotel.pdf
-Please use the image per PDF:
1.portfolio1-EdgeWave_CaseStudy_CityMansfield.pdf
2.portfolio2-Malwarebytes_Incident_Response_Case-Study-eBook.pdf
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3.portfolio3-Proofpoint-Anonymous-Consumer-Goods-Case-Study.pdf
4.portfolio4-SumoLogic_case-study-grammarly-RGB_v5.pdf
5.portfolio5-ThetaLake_Case-Study-TL-Tupicoffs.pdf
6.portfolio6-Trustwave_MSS_CaseStudy_-_The_NewYorker_Hotel.pdf
`>H?AH?
aBDZA?KHG
White Papers
-Please add pdf files:
1.Malwarebytes-White-Paper_How-to-Become-Cyber-Resilient.pdf
2.Ringcentral_CISO_Guide_Securing_Cloud_Communication_WP.pdf
3.wp_custom-defense-against-targeted-at51552.pdf
-Please use the image per PDF:
1.whitepaper3-Malwarebytes-White-Paper_How-to-Become-Cyber-Resilient.pdf
2.whitepaper2-Ringcentral_CISO_Guide_Securing_Cloud_Communication_WP.pdf
3.whitepaper1-wp_custom-defense-against-targeted-at51552.pdf
Buyer's Guide
-Please add pdf files:
1.Kofax.dtm-buyers-guide-en.pdf
2.MWB-Endpoint_Protection_Buyers_Guide.pdf
3.Kofax_buyer_s_guide-to-choosing-robotic-process-automation-solution_en.pdf
-Please use the image per PDF:
1.guide3-Kofax.dtm-buyers-guide-en.pdf
2.guide2-MWB-Endpoint_Protection_Buyers_Guide.pdf
3.guide1-Kofax_buyer_s_guide-to-choosing-robotic-process-automation-solution_en.pdf
eBooks
-Please add pdf files:
1.Malwarebytes-Education-SecuringEndpoints-eBook.pdf
2.MWB-Ransomware_Protection_eBook.pdf
3.Lexmark-ebook-connecting-customers-to-a-deeper-conversation-en.pdf
-Please use the image per PDF:
1.ebook2-Malwarebytes-Education-SecuringEndpoints-eBook.pdf
2.ebook1-MWB-Ransomware_Protection_eBook.pdf
3.ebook3-Lexmark-ebook-connecting-customers-to-a-deeper-conversation-en.pdf
Solutions Briefs
-Please add pdf files:
1.McAfee-sb-protect-critical-infrastructure.pdf
2.Proofpoint-GDPR-readiness-digital-footprint-discovery-and-protection.pdf
3.MWB-Top-5-Opportunities-Solution-Brief.pdf
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-Please use the image per PDF:
1.briefs3-McAfee-sb-protect-critical-infrastructure.pdf
2.briefs2-Proofpoint-GDPR-readiness-digital-footprint-discovery-and-protection.pdf
3.briefs1-MWB-Top-5-Opportunities-Solution-Brief.pdf
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&
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-Please add pdf files:
1.PTMG_Win-Loss_Research_Services.pdf
2.PTMG.VendorA.Loss_Deal_Research_Report.pdf
3.PTMG.VendorC.CustomerExperienceResearch.Preso.pdf
4.PTMG.VendorG.Win-Loss-Deal-Analysis.pdf
5.PTMG.VendorT.WinResearchReport.pdf
-Please use the image per PDF:
1.research5-PTMG_Win-Loss_Research_Services.pdf
2.research4-PTMG.VendorA.Loss_Deal_Research_Report.pdf
3.research3-PTMG.VendorC.CustomerExperienceResearch.Preso.pdf
4.research2-PTMG.VendorG.Win-Loss-Deal-Analysis.pdf
5.research1-PTMG.VendorT.WinResearchReport.pdf
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aBDZA?KHG
Product Messaging
-Please add pdf files:
1.Silent_Push_Product_Messaging_Brief.pdf
2.McAfee_Endpoint_Protection_MSD.pdf
3.Guidance_Software_EnCase_eDiscovery_Messaging_Brief.pdf
-Please use the image per PDF:
1.product3-Silent_Push_Product_Messaging_Brief.pdf
2.product2-McAfee_Endpoint_Protection_MSD.pdf
3.product1-Guidance_Software_EnCase_eDiscovery_Messaging_Brief.pdf
Sales Playbooks
-Please add pdf files:
1.Menlo_Security_Story_Sales_Playbook.pdf
2.Malwarebytes_IR_Sales_Playbook.pdf
3.Menlo_Private_Access_Sales_Pla34465.pdf
-Please use the image per PDF:
1.playbook3-Menlo_Security_Story_Sales_Playbook.pdf
2.playbook2-Malwarebytes_IR_Sales_Playbook.pdf
3.playbook1-Menlo_Private_Access_Sales_Pla34465.pdf
Data Sheets
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-Please add pdf files:
1.LogicHub_MDR_Datasheet.pdf
2.Skybox_Solutions_Brochure_Final.pdf
3.MWB-Incident_Response-Data_Sheet.pdf
-Please use the image per PDF:
1.datasheet3-LogicHub_MDR_Datasheet.pdf
2.datasheet2-Skybox_Solutions_Brochure_Final.pdf
3.datasheet1-MWB-Incident_Response-Data_Sheet.pdf
CTM Plans
-Please add pdf files:
1.PTMG_GTM_Product_Marketing_Services.pdf
2.GTM118940.pdf
-Please use the image per PDF:
1.plan2-PTMG_GTM_Product_Marketing_Services.pdf
2.plan1-GTM118940.pdf
Did you purchase a 9th page?
(approved)
[X]
Yes
[ ]
No
Product / Service Page 9
(approved)
What Service / Product would you like to showcase?
WAO?KP>HKBLO
IBGA
“I've worked with a lot of content partners over the years. What sets Paris apart is equal
parts craft and character — sharp cybersecurity instincts, content that moves buyers
through the funnel, and a working relationship that genuinely feels like a partnership. I'd
recommend her without hesitation.”
Curtis Casella
Head of Marketing, Sevco Security
“What sets Paris apart is her ability to combine cybersecurity fluency with campaign
strategy. She understands the threat landscape, buyer pressures, and competitive
dynamics. That expertise shows up in every asset and helps us deliver campaigns that are
relevant, differentiated, and aligned to revenue goals.”
Olivia Pramas
Sr. Director of Marketing, OpenText Cybersecurity
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“Paris is my go-to consultant for cybersecurity and compliance marketing projects. She
combines deep industry expertise with exceptional writing and strategic insight, which
makes every project stronger. She is also one of the brightest and friendliest people you
could work with.”
Roman Tobe,
Director of Marketing, Check Point
“Paris is one of the few marketing professionals I return to every time I move into a new
role. She understands how cybersecurity buyers think and knows how to position technical
solutions in a way that connects with the market. Whether we’re working on messaging,
product marketing, or strategic content, she brings structure, insight, and execution that
moves initiatives forward.”
Andrew Maloney
COO, Blackwire Labs
“Paris has a rare gift for finding the story inside the story. At Honeycomb, she led the
development of over 50 enterprise success stories, including accounts like Booking.com,
Duolingo, and Oxford University, and every one of them landed. She doesn’t simply write
well, she understands our product, buyers, and brand voice deeply enough to craft
narratives that validate what we built and genuinely moves prospects. She’s my go-to
vendor for customer testimonials, and I always appreciate the opportunity to collaborate
with her.”
Brian Chang,
Customer Marketing Leader, Honeycomb.io
"Speed and responsiveness to market, as well as customer feedback are crucial in the
highly competitive cybersecurity industry. Partnering with Paris to conduct win-loss
research at both current and previous companies has provided priceless insights that
would otherwise be difficult to acquire for making critical strategic decisions—from
product roadmap and positioning/messaging refinements to internal enablement
initiatives.
I cannot recommend highly enough for organizations to engage Paris for win-loss analyses
if they are interested in gaining strategic insights to the market via their prospect and
customer feedback."
Ken Liao
VP of Marketing
Sevco Security
We had the good fortune to have Paris as a consultant for Trend Micro product marketing. I
encourage any company to look to Paris if they need product/service marketing strategy
development, competitive positioning/analysis, or go-to-market and launch planning.
Dan Glessner
VP, Marketing
Trend Micro
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"We've engaged Paris on several product marketing projects, and I have consistently been
impressed by the quality of her work and the way she meets tight deadlines. I rely on her
to supplement my team on everything from product messging development to channel
and vertical marekting. She’s a pleasure to work with, always listening to what we need
and then delivering the perfect solution."
Jennifer Mullin
VP, Marketing
Malwarebytes
Paris was as a product marketing consultant supporting my team and was a superlative
performer, quickly coming up to speed on our the 20+ security offerings. She has a rare
skill to distill complex topics into simple messages suitable for consumption by sales and
the end user. I value her hard work and would definitely recommend her to anyone looking
for an exellent marketing resource!
Manu Namboodiri
VP, Product Marketing
Trustwave
Paris is the most diligent, reliable, and creative content marketing person I have worked
with. She is proactive with gathering content from key stakeholders and takes disparate
information and creates a cohesive result. Paris creates a product that gets attention! I
would highly recommend Paris to take on any challenge and provide a level of comfort and
professionalism that all companies need to show results.
Lisa LaCorte
Sr Director Programs
Guidance Software
Did you purchase a 10th page?
(approved)
[X]
Yes
[ ]
No
Product / Service Page 10
(approved)
What Service / Product would you like to showcase?
`LKAH?O
IBGA
I'll need a modern layout for my clients page: https://paristrudeau.com/clients.html
This layout will need a more visually appealing format so it I also have more logos to
provide.
-
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to accommodate 41 pictures.
We've had the pleasure of working with amazing brands, big and small. A lof of our
business comes from client referrals, which is a great endorsement that your satisfaction
is our top priority.
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We love our clients. Here's a partial list.
-
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KH
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OAX>HE
GBLLAD]
>J
@KO
MYM
.
Did you purchase a 11th page?
(approved)
[X]
Yes
[ ]
No
Product / Service Page 11
(approved)
What Service / Product would you like to showcase?
QF>N?
NO
IBGA
Hero section
Headline: We know cybersecurity. We know your buyers. And we're genuinely great to
work with.
Subhead
In-depth industry experience, a servant leadership mindset, and a track record with some
of the most innovative brands in security.
THE STORY
Visual direction: Large, natural photo of me. Warm lighting. Friendly but confident.
Headline: Our Story
Marketing cybersecurity solutions takes more than good writing or clever campaigns. It
takes a real understanding of the technology, the buyers, and the pressure marketing
teams face to deliver results.
Paris Trudeau Marketing Group was built to provide exactly that. Since 2008, we’ve
worked with more than 100 cybersecurity brands — from startups finding their voice to
established leaders expanding into new markets.
Small by design. Mighty by experience. Staying boutique means every client gets direct
access to senior expertise — no hand-offs, no account managers in the middle. Just
focused, experienced execution with your success as the only priority.
3. THE CAIRN PHILOSOPHY
Visual idea: Simple cairn illustration or stacked stones graphic to sit next to the copy
block.
Headline: The Cairn Approach
Cairns mark the path forward through difficult terrain. They guide travelers toward the
right direction.
That idea sits at the heart of Paris Trudeau Marketing Group. We help our clients navigate
the right path, bring balance to stretched resources, and move important work forward.
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4. infographic section – visually interesting
3 visual blocks – you could either do icons or make the numbers larger/different font color
for an infographic feel.
25+ years in cybersecurity marketing
Which means a healthy respect for acronyms.
100+ security brands supported
Because great technology deserves great storytelling.
2008 PTMG founded
Still boutique. Still hands-on. Still loving the work.
5. INDUSTRY RECOGNITION
Visual
Award badge / seal linked to the PDF awards editorial for download
-
=>?@
?@A
BCBDE
FBEGA
BHE
IEJ
JKLA
(
MHJLNAH?KBL
_
=NOKHAOOC>PBH
_
QCBDEO
_
RSRT
_
QMU
-
VBDKO
_
WDNEABN
.
IEJ
)
KO
IL>BEAE
BO
X>LLB?ADBL
KH
?@KO
MYM
.
Headline: Cybersecurity Marketing Leader of the Year
PTMG was named Cybersecurity Marketing Leader of the Year 2025 by Acquisition
International's Influential Businesswomen Awards.
The recognition reflects more than two decades spent helping cybersecurity companies
communicate their value and strengthen their position in the market.
[CTA: Read the Full Write-Up] link to the PDF awards editorial for download
6.
Headline: Beyond the Work
Visual: I’ll provide a photo of family trip
Body copy:
Outside of cybersecurity marketing, Paris is deeply involved in her community. She
advocates for families with special needs, serves on the board of the nonprofit SPIN, and
holds COPAA certification as a special education advocate.
When she’s not working, you might find her boogie boarding, playing pickleball, traveling
with family, or crocheting blankets for newborns in the NICU.
7. CTA
Full-width block.
Headline: Let’s Work Together
Questions, ideas, or a project you’d like help with? We’d love to connect.
Get in touch [links to contact us form or email]
Did you purchase a 12th page?
(approved)
[ ]
Yes
[X]
No
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Please upload any additional content or documents you would like for us to
consider when creating your website.
(approved)
File has been exported to:
business_information/trustwave_mss_casestudy_-
_the_newyorker_hotel.pdf
File size: 452 KB, Width x Height (px): N/A, Format: PDF
Uploaded by: N/A
File has been exported to:
business_information/thetalake_case-study-tl-tupicoffs.pdf
File size: 573 KB, Width x Height (px): N/A, Format: PDF
Uploaded by: N/A
File has been exported to:
business_information/sumologic_case-study-grammarly-
rgb_v5.pdf
File size: 246 KB, Width x Height (px): N/A, Format: PDF
Uploaded by: N/A
File has been exported to:
business_information/proofpoint-anonymous-consumer-goods-
case-study.pdf
File size: 85.4 KB, Width x Height (px): N/A, Format: PDF
Uploaded by: N/A
File has been exported to:
business_information/malwarebytes_incident_response_case-
study-ebook.pdf
File size: 151 KB, Width x Height (px): N/A, Format: PDF
Uploaded by: N/A
File has been exported to:
business_information/edgewave_casestudy_citymansfield.pdf
File size: 884 KB, Width x Height (px): N/A, Format: PDF
Uploaded by: N/A
File has been exported to:
business_information/malwarebytes-white-paper_how-to-
become-cyber-resil.pdf
File size: 1.74 MB, Width x Height (px): N/A, Format: PDF
Uploaded by: N/A
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File has been exported to:
business_information/ringcentral_ciso_guide_securing_cloud_communicatio.pdf
File size: 3.43 MB, Width x Height (px): N/A, Format: PDF
Uploaded by: N/A
File has been exported to:
business_information/wp_custom-defense-against-targeted-
at51552.pdf
File size: 2.52 MB, Width x Height (px): N/A, Format: PDF
Uploaded by: N/A
File has been exported to:
business_information/ptmg_gtm_product_marketing_services.pdf
File size: 123 KB, Width x Height (px): N/A, Format: PDF
Uploaded by: N/A
File has been exported to:
business_information/gtm118940.pdf
File size: 73 KB, Width x Height (px): N/A, Format: PDF
Uploaded by: N/A
File has been exported to:
business_information/logichub_mdr_datasheet.pdf
File size: 591 KB, Width x Height (px): N/A, Format: PDF
Uploaded by: N/A
File has been exported to:
business_information/mwb-incident_response-data_sheet.pdf
File size: 442 KB, Width x Height (px): N/A, Format: PDF
Uploaded by: N/A
File has been exported to:
business_information/skybox_solutions_brochure_final.pdf
File size: 6.48 MB, Width x Height (px): N/A, Format: PDF
Uploaded by: N/A
File has been exported to:
business_information/menlo_security_story_sales_playbook.pdf
File size: 50.6 KB, Width x Height (px): N/A, Format: PDF
Uploaded by: N/A
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File has been exported to:
business_information/malwarebytes_ir_sales_playbook.pdf
File size: 966 KB, Width x Height (px): N/A, Format: PDF
Uploaded by: N/A
File has been exported to:
business_information/menlo_private_access_sales_pla34465.pdf
File size: 52 KB, Width x Height (px): N/A, Format: PDF
Uploaded by: N/A
File has been exported to:
business_information/silent_push_product_messaging_brief.pdf
File size: 188 KB, Width x Height (px): N/A, Format: PDF
Uploaded by: N/A
File has been exported to:
business_information/mcafee_endpoint_protection_msd.pdf
File size: 113 KB, Width x Height (px): N/A, Format: PDF
Uploaded by: N/A
File has been exported to:
business_information/guidance_software_encase_ediscovery_messaging_brie.pdf
File size: 379 KB, Width x Height (px): N/A, Format: PDF
Uploaded by: N/A
File has been exported to:
business_information/ptmg_win-loss_research_services.pdf
File size: 178 KB, Width x Height (px): N/A, Format: PDF
Uploaded by: N/A
File has been exported to:
business_information/ptmg_vendora_loss_deal_research_report.pdf
File size: 237 KB, Width x Height (px): N/A, Format: PDF
Uploaded by: N/A
File has been exported to:
business_information/ptmg_vendorc_customerexperienceresearch_preso.pdf
File size: 149 KB, Width x Height (px): N/A, Format: PDF
Uploaded by: N/A
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File has been exported to:
business_information/ptmg_vendorg_win-loss-deal-analysis.pdf
File size: 114 KB, Width x Height (px): N/A, Format: PDF
Uploaded by: N/A
File has been exported to:
business_information/ptmg_vendort_winresearchreport.pdf
File size: 308 KB, Width x Height (px): N/A, Format: PDF
Uploaded by: N/A
File has been exported to:
business_information/mcafee-sb-protect-critical-
infrastructure.pdf
File size: 992 KB, Width x Height (px): N/A, Format: PDF
Uploaded by: N/A
File has been exported to:
business_information/proofpoint-gdpr-readiness-digital-
footprint-discov.pdf
File size: 344 KB, Width x Height (px): N/A, Format: PDF
Uploaded by: N/A
File has been exported to:
business_information/mwb-top-5-opportunities-solution-brief.pdf
File size: 467 KB, Width x Height (px): N/A, Format: PDF
Uploaded by: N/A
File has been exported to:
business_information/lexmark-ebook-connecting-customers-to-
a-deeper-con.pdf
File size: 4.07 MB, Width x Height (px): N/A, Format: PDF
Uploaded by: N/A
File has been exported to:
business_information/malwarebytes-education-
securingendpoints-ebook.pdf
File size: 180 KB, Width x Height (px): N/A, Format: PDF
Uploaded by: N/A
File has been exported to:
business_information/mwb-ransomware_protection_ebook.pdf
File size: 1.2 MB, Width x Height (px): N/A, Format: PDF
Uploaded by: N/A
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File has been exported to:
business_information/kofax_dtm-buyers-guide-en.pdf
File size: 1.01 MB, Width x Height (px): N/A, Format: PDF
Uploaded by: N/A
File has been exported to:
business_information/mwb-
endpoint_protection_buyers_guide.pdf
File size: 1.46 MB, Width x Height (px): N/A, Format: PDF
Uploaded by: N/A
File has been exported to:
business_information/kofax_buyer_s_guide-to-choosing-robotic-
process-au.pdf
File size: 1.91 MB, Width x Height (px): N/A, Format: PDF
Uploaded by: N/A
Anything else that would be helpful for us to know?
(approved)
For example: if webpage content is uploaded would you like us to "rewrite" the content or
leave it "as-is"
1. Page 10
Your page submission form is missing pages 4 and 5. It jumps from 3 to 6, and I've paid for
10 pages, so I am submitting the missing page 10 here - The About Us page. Here's the
current About Us page: https://paristrudeau.com/about-us.html
I've provided the new About us copy and page flow below (point #3 below).
2. An important question -- can you access my web.com neo app / website builder to
access all the images, client logos, PDF files, etc. that are on my current site? I'll need to
know if you can access these or get them from my website as loading everything into this
questionnaire will be a time consuming effort.
3. Here is the copy for my new About us page
About us page
Hero section
Headline: We know cybersecurity. We know your buyers. And we're genuinely great to
work with.
Subhead
In-depth industry experience, a servant leadership mindset, and a track record with some
of the most innovative brands in security.
2. THE STORY
Visual direction: Large, natural photo of me. Warm lighting. Friendly but confident.
Headline: Our Story
Marketing cybersecurity solutions takes more than good writing or clever campaigns. It
takes a real understanding of the technology, the buyers, and the pressure marketing
teams face to deliver results.
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Paris Trudeau Marketing Group was built to provide exactly that. Since 2008, we’ve
worked with more than 100 cybersecurity brands — from startups finding their voice to
established leaders expanding into new markets.
Small by design. Mighty by experience. Staying boutique means every client gets direct
access to senior expertise — no hand-offs, no account managers in the middle. Just
focused, experienced execution with your success as the only priority.
3. THE CAIRN PHILOSOPHY
Visual idea: Simple cairn illustration or stacked stones graphic to sit next to the copy
block.
Headline: The Cairn Approach
Cairns mark the path forward through difficult terrain. They guide travelers toward the
right direction.
That idea sits at the heart of Paris Trudeau Marketing Group. We help our clients navigate
the right path, bring balance to stretched resources, and move important work forward.
4. infographic section – visually interesting
3 visual blocks – you could either do icons or make the numbers larger/different font color
for an infographic feel.
25+ years in cybersecurity marketing
Which means a healthy respect for acronyms.
100+ security brands supported
Because great technology deserves great storytelling.
2008 PTMG founded
Still boutique. Still hands-on. Still loving the work.
5. INDUSTRY RECOGNITION
Visual
Award badge / seal linked to the PDF awards editorial for download
Headline: Cybersecurity Marketing Leader of the Year
PTMG was named Cybersecurity Marketing Leader of the Year 2025 by Acquisition
International's Influential Businesswomen Awards.
The recognition reflects more than two decades spent helping cybersecurity companies
communicate their value and strengthen their position in the market.
[CTA: Read the Full Write-Up] link to the PDF awards editorial for download
6.
Headline: Beyond the Work
Visual: I’ll provide a photo of family trip
Body copy:
Outside of cybersecurity marketing, Paris is deeply involved in her community. She
advocates for families with special needs, serves on the board of the nonprofit SPIN, and
holds COPAA certification as a special education advocate.
When she’s not working, you might find her boogie boarding, playing pickleball, traveling
with family, or crocheting blankets for newborns in the NICU.
7. CTA
Full-width block.
Headline: Let’s Work Together
Questions, ideas, or a project you’d like help with? We’d love to connect.
Get in touch [links to contact us form or email]
2.8 eCommerce
Did you purchase eCommerce?
(approved)
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[ ]
Yes
[X]
No
2.9 Feature Integrations
Did you purchase a Feature Integration?
(approved)
[ ]
Yes
[X]
No
2.10 Closing
Once your website is complete, you'll receive an email with a link to your website, allowing
you to review it before I call you to complete the Welcome Call. The Welcome Call is crucial;
it enables us to gather your feedback, address any questions you may have, and provide
you with the necessary records to launch your site. Completing the Welcome Call ensures
that your service truly reflects your business.
For your convenience, if you require assistance with any of your services, including any DIY
tasks you may have, please call us at 888-642-0197.
Thank you for choosing Pro Services
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3.0 Network Solutions - Internal Notes Only
3.1 Additional Notes
Additional Notes
(approved)
Business Name:
Paris Trudeau Marketing Group
-
^>G>
-The cx provided 4 images for logos. The cx allows designers discretion to choose what is
the best image to use for the logo.
-
g@B?
BDA
?@A
?>I
?@DAA
OAD\KXAO
>D
ID>ENX?O
]>N
'
E
LKZA
JAB?NDAE
?
-The cx will feature 4 services for the website.
1.Content Marketing
2.Campaign & Growth Marketing
3.Product Marketing
4.Customer Testimonials
-
VLABOA
ID>\KEA
]>ND
I@]OKXBL
BEEDAOO
.
NA
-
g@KX@
MPBGAO
C>NLE
]>N
LKZA
NO
?>
NOA
?
VLABOA
NIL>BE
?@AP
@ADA
.
The cx will use the image provided as reference to the colors they wanted to use on the
website.
-
W@A
Xe
CKLL
@B\A
?@A
GBLLADKA
s
>H
?@A
V>D?J>LK>
IBGA
BHE
`LKAH?O
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.
-
R
JDAA
bBLLADKAO
BEEAE
?>
BXX>P>EB?A
?@A
DAO?
>J
?@A
IKX?NDAO
J>D
@A
GBLLADKAO
.
QIID>\AE
F]
hAOOA
aBXi>HHALL
-
W@A
Xe
CKO@
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X>HOKEAD
?DB\AL
?>NDO
(https://1137ce4.netsolhost.com/)
BHE
@ABL?@]
AB?O
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(1137ce0.netsolhost.com)
JD>P
ID>OAD\GBLLAD]
.
X>P
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?@A
CAFOK?A
FNKLE
. But if to pick one, cx like the travel tours layout.
-
UAD\KXAO
IBGA
:
jAB?NDAE
g>DZ
-
Vij
JKLAO
?@A
Xe
ID>PKOAE
?>
ID>\KEA
-
Yi
-
klkmSn
About Us page: MOD-131559
- Added page with the cx to have a Contact Page.
- The Case Studies page, Content Marketing page, Product Marketing page, and Campaign
& Growth Marketing page are to be dropdowns on the Services page.
1.On the Home page,
Uo`WMYp
R
—
^YbY
/
`^MopW
=Q_
-
BHKPB?A
XLKAH?
>G>O
BO
B
OL>C
@>DKq>H?BL
OXD>LL
/
?KXZAD
. Two free rotating banners from Sups
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have been added, and we'll have 10 Logos for this section.
The team can choose of for the banner:
- proofpoint-logo1.jpg
- DeloitteLogo.png
- rsa-security-logo.png
- McAfee_Logo.jpg
- Anomali.png
- Malwarebytes_Logo.png
- TrendMicroLogo.png
- Sophos_Logo2811.jpg
- guidance-software-inc-logo.jpg
- asset-1668015944966.png
- sevco.png
-127-1278060_sumo-logic-logo-transparent-hd-png-download.png
Reference for the Logos on how it should be displayed and how it moves:
https://aventigroup.com/
MOD-131608 Flow for
- Case Studies page
- Campaigns Page
- Product Marketing page
MOD-131609
Flow for Content Marketing Page and pdf file to feature on this page.
Hours of Operation:
- Monday- Sunday: 24/7
Additional File(s) Upload
(approved)
No answer given
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LOWER PRIORITY ADDITIONAL CONTEXT (use only when not conflicting with Final Notes):
Business Name: OP-85486
Business Type: Cybersecurity Marketing Consultancy
Location: Remote/Worldwide (No physical address; not a brick and mortar business)
--- Content from pro_website_-_in-23137.pdf ---
Pro Website - IN-23137
Company name:
Network Solutions Professional Services
Request owner:
Mae Antonette L
Client name(s):
Paris Trudeau (paristrudeau@gmail.com)
Request due:
03/05/2026
Exported on:
03/10/2026
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1.0 Instructions
Hi Paris,
Thank you for your purchase! You've taken a great step toward enhancing your online
presence.
Please complete the attached form to help us understand your website needs, target
audience, location, competitors, and other key information.
Form Tips:
Use the left menu to navigate between sections.
Your progress saves automatically—you can return at any time to finish.
Submit each item for review when complete (blue = incomplete, green = complete).
Please note that the form will lock after 48 hours. We cannot accept additional content
during this time.
Support Hours:
Monday–Friday, 8:00 AM–8:00 PM EST
Phone:
888-642-0197
We look forward to learning more about your business!
Warm regards,
The Pro Serv Team
Note: This is a no-reply email and is not monitored.
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2.0 Business Information
When a first-time website visitor sees your site, you want them to quickly have a clear
understanding of what you offer and enticing details about the business.
2.1 Business Information
What business name do you want to display on your website?
(approved)
Example: Barney's Burgers & Barbecue
Paris Trudeau Marketing Group
Give us a brief overview of your business. What do you do?
(approved)
Example: We are a bar and grill that serves burgers, barbecue bar food, and beer. We offer
pick up but not delivery and serve the Smallville, Indiana, area.
I deliver cybersecurity marketing services.
With 25+ years inside the cybersecurity industry, we understand security buyers, complex
product portfolios, long sales cycles, and the scrutiny of analysts and CISOs. You benefit
from senior-level perspective shaped by decades of market evolution, category shifts, and
real-world product marketing leadership.
Focus
We stay intentionally boutique so every engagement receives direct involvement and
thoughtful execution. We move efficiently because we know the industry. We stay
thoughtful and technically grounded because your buyers expect credibility.
Results
We build marketing that strengthens positioning, aligns sales and marketing, and supports
pipeline growth. Our success shows up in clearer narratives, stronger campaign
performance, analyst-ready messaging, and work that reflects the sophistication of your
technology.
What are the top three services or products you'd like featured?
(approved)
Example: Casual Dining, Catering, Dine-in, Take Out, Outdoor Seating etc.
Don't forget to include any unique selling points!
1. Content Marketing
Demand-gen content that drives pipeline and actually converts. We craft compelling
assets that speak to your buyers and positions your brand as the expert in the room.
2. Campaign & Growth Marketing
Launch campaigns, partner marketing, nurture tracks, and sales enablement built to
support your pipeline and revenue goals.
3. Product Marketing
Messaging, GTM, launch execution, and competitive analysis — we help drive your product
strategy forward and ensure your story resonates at every stage of the funnel.
4. Customer Testimonials
We craft compelling customer success stories that show prospects exactly how your
solution solves real-world security challenges and why buyers choose you over the
competition.
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What makes your business stand out against the competition?
(approved)
Example: Voted 2019 best burger in Harristown, family-owned business, 30 years
experience, celebrating our 10th year, etc.
We'll use this to highlight what makes your business unique.
Award-winning, 25+ years in cybersecurity, agility of a boutique agency. This write up has
a lot of detail on what makes my company stand out from the competition:
https://paristrudeau.com/assets/Influential_Businesswoman_Awards_2025_AIS-
Paris_Trudeau.pdf
What type of customers do you want to attract?
(approved)
Example: 20-something cowboys, suburban moms, families, etc.
This helps us tailor your website to your target audience.
All of my clients of cybersecurity companies. They range from industry leaders in the
market to early stage start ups. The employees w/in those companies who are my clients
are marketing managers, product marketing managers, campaign managers.
Where do the customers you’re targeting live?
(approved)
Worldwide
Please provide your physical address.
(approved)
The business location will not be included. This is not a brick and mortar business.
2.2 Contact Information
How do you want your customers to contact you?
(approved)
Please enter your response, if applicable, in the right-hand column by double-clicking the
field.
We'll feature these options prominently on your website.
Contact Option
Answer
Phone
Enter Phone Number
Email
info@paristrudeau.com
Visit in Person
Enter location address
File has been exported to:
business_information/how_do_you_want_your_customers_to_contact_you_.csv
Format: CSV
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Is this also the best number for us to reach you at?
(approved)
[ ]
Yes
[X]
No
What number is the best to use to reach you at?
(approved)
831-297-2703 paristrudeau@gmail.com (this in only for the website creation team -- not to
be used on my website)
What are your Hours of Operation?
(approved)
Please add 'NA' for any days you are closed, including Saturdays and Sundays.
Example:
Monday–Friday: 9:00 AM – 5:00 PM
Saturday: N/A (Closed)
Sunday: N/A (Closed)
24/7
2.3 Social Media Links
What social media links do you want displayed on this website? Please enter the URL if
applicable for those noted below. Please enter NA if not applicable
Social Media
(approved)
Please double-click in the column to enter your answer.
Social Media Type
Link to Social media
Facebook
Instagram
Other
https://www.linkedin.com/company/paris-trudeau-marketing-group/
None
File has been exported to:
business_information/social_media.csv
Format: CSV
2.4 Branding & Promotions
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Provide a slogan or tagline if you have one.
(approved)
Example: One stop. All done.
We'll use this on your website to keep your message consistent.
None
Any offers, discounts, specials we should include on your website?
(approved)
Special offers are a great way to entice someone to do business with you when shown
prominently on your Home Page.
Example: Free consultation, Veterans save 25%, etc.
none
Logo
(approved)
Please upload the Logo here, and we’ll incorporate it into the website. If not, that's no
problem; we'll create a simple placeholder logo for your site.
File has been exported to:
business_information/ptmg_logo_rgb.jpg
File size: 67.8 KB, Width x Height (px): 1200 x 240, Format: JPG
Uploaded by: Paris Trudeau (paristrudeau@gmail.com)
File has been exported to:
business_information/ptmg_logo_vertical_rgb.jpg
File size: 101 KB, Width x Height (px): 1200 x 600, Format: JPG
Uploaded by: Paris Trudeau (paristrudeau@gmail.com)
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File has been exported to:
business_information/ptmg_hor_logo_cmyk.png
File size: 195 KB, Width x Height (px): 1713 x 288, Format: PNG
Uploaded by: Paris Trudeau (paristrudeau@gmail.com)
File has been exported to:
business_information/ptmg_vert_logo_cmyk.png
File size: 46.3 KB, Width x Height (px): 1667 x 821, Format: PNG
Uploaded by: Paris Trudeau (paristrudeau@gmail.com)
Do you have any marketing collateral?
(approved)
An existing website, a professional logo, and social media pages, such as Facebook, often
contain valuable information and marketing collateral, including brochures, sales
presentations, and promotional images.
[X]
Yes
[ ]
No
Image(s) Upload
(approved)
Please upload any marketing collateral here.
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File has been exported to:
business_information/influential_businesswoman_awards_2025_ais-paris_tr.pdf
File size: 333 KB, Width x Height (px): N/A, Format: PDF
Uploaded by: Paris Trudeau (paristrudeau@gmail.com)
File has been exported to:
business_information/award_badge.png
File size: 328 KB, Width x Height (px): 1951 x 2000, Format: PNG
Uploaded by: N/A
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File has been exported to:
business_information/campaign_growth.png
File size: 70.2 KB, Width x Height (px): 172 x 183, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/content_marketing.png
File size: 62.7 KB, Width x Height (px): 180 x 190, Format: PNG
Uploaded by: N/A
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File has been exported to:
business_information/customers_case_studies.png
File size: 34.9 KB, Width x Height (px): 180 x 190, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/product_marketing.png
File size: 60.4 KB, Width x Height (px): 178 x 188, Format: PNG
Uploaded by: N/A
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File has been exported to:
business_information/asset-1647283108356.png
File size: 223 KB, Width x Height (px): 450 x 319, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/asset-1647283106439.png
File size: 230 KB, Width x Height (px): 447 x 319, Format: PNG
Uploaded by: N/A
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business_information/asset-1647283103452.png
File size: 166 KB, Width x Height (px): 450 x 321, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/asset-1647282397495.png
File size: 184 KB, Width x Height (px): 448 x 320, Format: PNG
Uploaded by: N/A
2.5 Existing Website
Do you have an existing website?
(approved)
[X]
Yes
[ ]
No
What is the URL for your existing website?
(approved)
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www.paristrudeau.com
What do you like about your existing site?
(approved)
We'll take this feedback into consideration as we create your new website!
From my existing website, I like the light background, color pallet, and use of stock photos
to add visual "eye candy" to the pages. From my imagery choices, I hope you can tell my
style -- I like ocean shots (used on my services overview page), vistas (hope page photo of
my home town), etc. My new website needs more visual appeal. From the website gallery,
I really like the ones for Travel Tours and Healthy Eats here:
https://proservgallery.com/#siteplus-templates
What do you dislike about your existing site?
(approved)
We'll take this feedback into consideration as we create your new website!
There's a lot I don't like about my current site. It's not modern looking -- no full bleed
structure. It's not mobile friendly. Overall, it looks like it was done by an amateur / doesn't
look modern or professional. The portfolio and client logo pages don't have a modern
layout look/feel. The copy needs a refresh. I don't like the use of all CAPS for the page
titles. I want headshots for the client quotes to bring them to life.
2.6 Images & Galleries
It is essential to maintain a professional and consistent look for your brand across key
locations where customers will encounter your business.
Which Images would you like us to use? Please upload them here.
(approved)
Upload any images you would like to be featured on your website here. Our designers will
compliment these images with a vast array of professionally taken photographs to present
your business in the best light.
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File has been exported to:
business_information/brand_colors.pdf
File size: 49.7 KB, Width x Height (px): N/A, Format: PDF
Uploaded by: Paris Trudeau (paristrudeau@gmail.com)
Did you purchase a Rotating Banner?
(approved)
[ ]
Yes
[X]
No
Did you purchase a Gallery?
(approved)
[X]
Yes
[ ]
No
Please upload 5 to 30 images.
(approved)
File has been exported to:
business_information/plan2.png
File size: 162 KB, Width x Height (px): 1275 x 720, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/plan1.png
File size: 100 KB, Width x Height (px): 958 x 715, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/datasheet3.png
File size: 117 KB, Width x Height (px): 584 x 758, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/datasheet2.png
File size: 157 KB, Width x Height (px): 606 x 789, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/datasheet1.png
File size: 861 KB, Width x Height (px): 792 x 786, Format: PNG
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Uploaded by: N/A
File has been exported to:
business_information/playbooks3.png
File size: 117 KB, Width x Height (px): 604 x 784, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/playbooks2.png
File size: 53.1 KB, Width x Height (px): 1276 x 712, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/playbooks1.png
File size: 185 KB, Width x Height (px): 717 x 864, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/product3.png
File size: 35.5 KB, Width x Height (px): 455 x 591, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/product2.png
File size: 122 KB, Width x Height (px): 606 x 790, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/product1.png
File size: 37 KB, Width x Height (px): 612 x 791, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/research5.png
File size: 164 KB, Width x Height (px): 1276 x 715, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/research4.png
File size: 45.7 KB, Width x Height (px): 612 x 793, Format: PNG
Uploaded by: N/A
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File has been exported to:
business_information/research3.png
File size: 146 KB, Width x Height (px): 1278 x 716, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/research2.png
File size: 145 KB, Width x Height (px): 1281 x 720, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/research1.png
File size: 55.8 KB, Width x Height (px): 612 x 793, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/briefs3.png
File size: 757 KB, Width x Height (px): 608 x 786, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/briefs2.png
File size: 674 KB, Width x Height (px): 1054 x 809, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/briefs1.png
File size: 136 KB, Width x Height (px): 610 x 790, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/ebook3.png
File size: 1.29 MB, Width x Height (px): 1414 x 793, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/ebook2.png
File size: 62.2 KB, Width x Height (px): 1054 x 807, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/ebook1.png
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File size: 862 KB, Width x Height (px): 1041 x 809, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/guide3.png
File size: 334 KB, Width x Height (px): 591 x 837, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/guide2.png
File size: 231 KB, Width x Height (px): 487 x 372, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/guide1.png
File size: 322 KB, Width x Height (px): 416 x 554, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/whitepaper3.png
File size: 65.3 KB, Width x Height (px): 534 x 688, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/whitepaper2.png
File size: 51 KB, Width x Height (px): 569 x 739, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/whitepaper1.png
File size: 520 KB, Width x Height (px): 605 x 784, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/portfolio6.png
File size: 143 KB, Width x Height (px): 613 x 788, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/portfolio5.png
File size: 228 KB, Width x Height (px): 612 x 776, Format: PNG
Uploaded by: N/A
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business_information/portfolio4.png
File size: 215 KB, Width x Height (px): 604 x 785, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/portfolio3.png
File size: 161 KB, Width x Height (px): 608 x 784, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/portfolio2.png
File size: 45.3 KB, Width x Height (px): 651 x 837, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/portfolio1.png
File size: 312 KB, Width x Height (px): 657 x 841, Format: PNG
Uploaded by: N/A
Did you purchase a 2nd Gallery?
(approved)
[X]
Yes
[ ]
No
Please upload 3 to 5 images.
(approved)
File has been exported to:
business_information/asset-1435796244934.png
File size: 62.7 KB, Width x Height (px): 180 x 190, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/asset-1668015944966.png
File size: 2.32 KB, Width x Height (px): 122 x 35, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/images17572.png
File size: 4.96 KB, Width x Height (px): 233 x 216, Format: PNG
Uploaded by: N/A
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business_information/altosoft_logo.jpg
File size: 6.42 KB, Width x Height (px): 180 x 180, Format: JPG
Uploaded by: N/A
File has been exported to:
business_information/itoclogo58410.png
File size: 18 KB, Width x Height (px): 420 x 150, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/logichub.png
File size: 2.71 KB, Width x Height (px): 318 x 159, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/thetalakelogo.jpg
File size: 4.85 KB, Width x Height (px): 480 x 146, Format: JPG
Uploaded by: N/A
File has been exported to:
business_information/aptare.jpg
File size: 6.06 KB, Width x Height (px): 327 x 78, Format: JPG
Uploaded by: N/A
File has been exported to:
business_information/proofpoint-logo1.jpg
File size: 44 KB, Width x Height (px): 858 x 268, Format: JPG
Uploaded by: N/A
File has been exported to:
business_information/query_logo.png
File size: 22.1 KB, Width x Height (px): 1000 x 255, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/silentpush.jpg
File size: 32.6 KB, Width x Height (px): 1080 x 1080, Format: JPG
Uploaded by: N/A
File has been exported to:
business_information/deloittelogo.png
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File size: 18 KB, Width x Height (px): 1024 x 223, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/ringcentrallogo96428.png
File size: 3.63 KB, Width x Height (px): 318 x 159, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/rsa-security-logo.png
File size: 66 KB, Width x Height (px): 1280 x 1280, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/shieldx_logo.jpg
File size: 8.49 KB, Width x Height (px): 423 x 102, Format: JPG
Uploaded by: N/A
File has been exported to:
business_information/images.png
File size: 2.95 KB, Width x Height (px): 225 x 225, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/jask_logo_color.png
File size: 91.6 KB, Width x Height (px): 2000 x 1059, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/socure54813.png
File size: 2.77 KB, Width x Height (px): 301 x 167, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/wind_river_logo_svg.png
File size: 27.9 KB, Width x Height (px): 1200 x 200, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/1440_logo_file.png
File size: 2.9 KB, Width x Height (px): 266 x 190, Format: PNG
Uploaded by: N/A
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business_information/menlologo.png
File size: 5.06 KB, Width x Height (px): 260 x 126, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/morphiseclogo.png
File size: 30 KB, Width x Height (px): 500 x 143, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/sirp_logo.jpg
File size: 4.41 KB, Width x Height (px): 225 x 225, Format: JPG
Uploaded by: N/A
File has been exported to:
business_information/dupl-6121465857801325.png
File size: 3.88 KB, Width x Height (px): 149 x 74, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/dupl-6121465857809226.png
File size: 8.35 KB, Width x Height (px): 92 x 89, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/guidance-software-inc-logo.jpg
File size: 7.88 KB, Width x Height (px): 200 x 150, Format: JPG
Uploaded by: N/A
File has been exported to:
business_information/mcafee_logo.jpg
File size: 10.2 KB, Width x Height (px): 204 x 191, Format: JPG
Uploaded by: N/A
File has been exported to:
business_information/edgewave_logo.jpg
File size: 8.97 KB, Width x Height (px): 358 x 92, Format: JPG
Uploaded by: N/A
File has been exported to:
business_information/kasperskylogo28580.jpg
File size: 17.5 KB, Width x Height (px): 571 x 130, Format: JPG
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Uploaded by: N/A
File has been exported to:
business_information/sophos_logo2811.jpg
File size: 13 KB, Width x Height (px): 472 x 146, Format: JPG
Uploaded by: N/A
File has been exported to:
business_information/127-1278060_sumo-logic-logo-
transparent-hd-png-dow.png
File size: 40.6 KB, Width x Height (px): 860 x 1202, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/anomali.png
File size: 21.4 KB, Width x Height (px): 372 x 372, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/kofax_logo_transparent_.png
File size: 11.9 KB, Width x Height (px): 477 x 125, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/kyribalogo.jpg
File size: 23.1 KB, Width x Height (px): 400 x 135, Format: JPG
Uploaded by: N/A
File has been exported to:
business_information/malwarebytes_logo.png
File size: 12.8 KB, Width x Height (px): 193 x 174, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/sevco.png
File size: 8.03 KB, Width x Height (px): 300 x 125, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/skybox.jpg
File size: 20.1 KB, Width x Height (px): 750 x 295, Format: JPG
Uploaded by: N/A
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File has been exported to:
business_information/venafi_logo.jpg
File size: 9.58 KB, Width x Height (px): 284 x 188, Format: JPG
Uploaded by: N/A
File has been exported to:
business_information/zix_logo.jpg
File size: 15.9 KB, Width x Height (px): 481 x 266, Format: JPG
Uploaded by: N/A
File has been exported to:
business_information/trendmicrologo.png
File size: 2.36 KB, Width x Height (px): 151 x 151, Format: PNG
Uploaded by: N/A
File has been exported to:
business_information/trustwave1.png
File size: 18.8 KB, Width x Height (px): 360 x 300, Format: PNG
Uploaded by: N/A
Did you purchase a 3rd Gallery?
(approved)
[ ]
Yes
[X]
No
2.7 Page Content
The homepage serves as the virtual front door to your business, encapsulating the essence
of your brand and captivating visitors from the moment they arrive. It's important that we
highlight the top three services prominently, each with a brief description and a clear call
to action. We will include exclusive special offers on the homepage that can immediately
capture attention and drive engagement. We will create three additional Service Pages and
a Contact Page.
Home Page
(approved)
Our team will craft the text for your Home Page using the information provided in the
business overview section. Is there anything else you want us to include on the Home
Page?
SECTION 1 — Hero Section
Headline: Cybersecurity Marketing Built on Experience.
Subhead: We help cybersecurity companies sharpen their message, elevate their brand,
and move buyers with confidence.
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CTA: Get In Touch
CTA2: Awards badge w/link to download awards PDF (can we keep the awards badge
included in the hero section w/the new design)
-
=>?@
?@A
BCBDE
FBEGA
BHE
IEJ
JKLA
(
MHJLNAH?KBL
_
=NOKHAOOC>PBH
_
QCBDEO
_
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_
QMU
-
VBDKO
_
WDNEABN
.
IEJ
)
KO
IL>BEAE
BO
X>LLB?ADBL
KH
?@KO
MYM
.
SECTION 2 — LOGO / CLIENT BAR - animate client logos as a slow horizontal scroll/ticker.
Headine: Trusted by leading security brands
Full width logo grid. Display partial list (approx. 20) client logos in a horizontal strip
CTA: hyperlink logo reel so it clicks through to client web page.
SECTION 3 — Services section
(4 Icon Cards)
-
W@A
KPBGAO
BDA
NIL>BEAE
BO
X>LLB?ADBL
:
X>H?AH?
PBDZA?KHG
,
XBPIBKGH
&
GD>C?@
,
ID>ENX?
PBDZA?KHG
BHE
XNO?>PADO
XBOA
O?NEKAO
.
Headline: What We Do
Cards (icon + title + 1–2 sentence descriptor):
1. Content Marketing
Demand-gen content that drives pipeline and actually converts. We craft compelling
assets that speak to your buyers and positions your brand as the expert in the room.
2. Campaign & Growth Marketing
Launch campaigns, partner marketing, nurture tracks, and sales enablement built to
support your pipeline and revenue goals.
3. Product Marketing
Messaging, GTM, launch execution, and competitive analysis — we help drive your product
strategy forward and ensure your story resonates at every stage of the funnel.
4. Customer Case Studies
We craft compelling customer success stories that show prospects exactly how your
solution solves real-world security challenges and why buyers choose you over the
competition.
CTA: Explore our services (link to services page)
SECTION 4 — PROMISE / CREDIBILITY STRIP
Headline: Our Promise
Section copy: Decades of cybersecurity experience. Focused collaboration. Marketing built
to perform.
(Full bleed background. Each block below has a graphic image above it (cropped in a circle
shape).
Expertise
With 25+ years inside the cybersecurity industry, we understand security buyers, complex
product portfolios, long sales cycles, and the scrutiny of analysts and CISOs. You benefit
from senior-level perspective shaped by decades of market evolution, category shifts, and
real-world product marketing leadership.
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Focus
We stay intentionally boutique so every engagement receives direct involvement and
thoughtful execution. We move efficiently because we know the industry. We stay
thoughtful and technically grounded because your buyers expect credibility.
Results
We build marketing that strengthens positioning, aligns sales and marketing, and supports
pipeline growth. Our success shows up in clearer narratives, stronger campaign
performance, analyst-ready messaging, and work that reflects the sophistication of your
technology.
SECTION 5 — Metrics / Infographic section
Headline: Measured Experience. Stronger Outcomes.
100+
Security brands supported
50+
Product launches and major GTM initiatives
1,000+
Thought leadership assets written
100%
Referral-based growth
0
Tolerance for vague messaging
SECTION 7 — TESTIMONIALS
Eyebrow label: Client testimonials
Section Headline:
What our clients are saying
Testimonial 1
"We've engaged Paris on several product marketing projects, and I have consistently been
impressed by the quality of her work and the way she meets tight deadlines. I rely on her
to supplement my team on everything from product messaging development to channel
and vertical marketing. She’s a pleasure to work with, always listening to what we need
and then delivering the perfect solution."
Jennifer Mullin
VP, Marketing
Malwarebytes
Testimonial 2
“Paris is my go-to agency for security and compliance marketing projects. With her years
of industry expertise and gift for writing, she produces the highest quality content, each
and every time.”
Roman Tobe
Director of Marketing
Check Point
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SECTION 8 — Final CTA Block
Ready to Work Together?
Let’s build marketing that reflects the depth and strength of your technology.
CTA: Let’s talk
Product / Service Page 1
(approved)
What Service / Product would you like to showcase?
Don't forget to include any unique selling points!
UAD\KXAO
IBGA
Headine: Your Marketing Trail Guide
Subhead
Strategy, campaigns, and content support to help cybersecurity companies navigate
growth and get the work done.
Marketing in cybersecurity moves fast. New launches, new campaigns, new priorities —
often all at once.
As a boutique marketing partner, we help teams navigate it all. Think of us as the cairn on
the trail: experienced guidance, steady support, and the expertise to help you keep
moving forward.
Headline: Our Services
(2×2 service cards grid w/images – each block should hyperlink to the respective services
page)
Content Marketing
-Please add image asset-1647283106439.png. The image is attached as collateral. This
image is a hyperlink that should route to the Content marketing page.
Content that attracts the right buyers and helps them understand why your solution
matters.
Campaign & Growth Marketing
-Please add image asset-1647282397495.png. The image is attached as collateral. This
image is a hyperlink that should route to the Campaign & Growth Marketing page.
Campaigns, partner programs, and sales enablement that help your team generate
pipeline and support revenue growth.
Product Marketing
-Please add image asset-1647283108356.png. The image is attached as collateral. This
image is a hyperlink that should route to the Product Marketing page.
Messaging, positioning, and launch support that helps your product stand out and makes it
easier for buyers to say yes.
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Case Studies
-Please add image asset-1647283103452.png. The image is attached as collateral. This
image is a hyperlink that should route to the Case Studies page.
Customer stories that show how your solution solves real security challenges and why
buyers choose you.
Headline: Why clients work with us. Our cairn approach.
-The cx requests to use stock images available in the library based on the examples
below. This is
BIID>\AE
F]
W^
_@A]
.
4 icon blocks — slightly more narrative than the services cards)
Ideas for icons:
• stacked stones / cairn
• compass
• mega phone
• magnifying glass / research
Copy:
A guide who knows the terrain
We live and breathe cybersecurity. Years of working with security vendors means we
understand the buyers, the market, and the pressure your marketing team is under.
A boutique partner, not a marketing factory
You work directly with an experienced marketing partner who cares about the outcome as
much as you do. No layers. Just thoughtful strategy and reliable execution.
Built on happy clients and referrals
Most of our work comes from referrals and returning clients. That happens when you show
up, do great work, and make your clients’ lives easier.
We get a little geeky about cyber
Threat reports, new attack techniques, security research — we genuinely enjoy the
industry. That curiosity shows up in marketing that feels credible to your security buyers.
Headline: Featured Work
(3 cards with thumbnails that click to PDF of the asset, 4th card clicks to the full portfolio)
I have the PDFs to provide for the items below.
Thumbnail 1: CrowdStrike SOC Survival Guide [link to PDF download of this file]
Thumbnail 2: Sysdig Securing AI Workloads [link to PDF download of this file]
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Thumbnail 3: ThreatDown Hooton Tech MSP Case Study [link to PDF download of this file]
Thumbnail 4: Browse our full portfolio [this one will link to portfolio page]
Product / Service Page 2
(approved)
What Service / Product would you like to showcase?
Don't forget to include any unique selling points!
`BOA
U?NEKAO
IBGA
Crafting compelling stories
A well-written case study is one of the most influential tools in convincing a prospect to
become a customer. But, creating a solid case study can require heavy uplift from a busy
internal team with a large list of strategic projects. And that’s where we come in.
Capture your customer successes
We’re skilled interviewers to uncover the deep, meaningful information from your
customer that truly shows the unique value of your product. We understand how to
differentiate you in the market and emphasize the business values and measurable results
your customer is experiencing.
End-to-end case study services
Every case study includes:
-Customer interviews
-Success story written for your design template
Optional multi-channel promotion includes:
-Web page optimized for SEO
-Prospect email for sales or demand-gen
-Slide for sales presentation
Why choose us?
Professional partnering
We adapt to your brand's style and needs as we work with your customers.
Technical expertise
We navigate through technical jargon to get the heart of the story that drives sales.
Polished VOC stories
We deliver case studies that create the momentum you need to convert leads into
customers.
Product / Service Page 3
(approved)
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What Service / Product would you like to showcase?
`>H?AH?
aBDZA?KHG
IBGA
Attracting attention at all levels
Content marketing is all about capturing the interest of potential customers and showing
them why your company offers the absolute best solution for them. From white papers to
eBooks and buyer’s guides, we build compelling top-, middle-, and bottom-of-funnel
material that drives results for your demand gen campaigns.
Material that draws new leads
We translate your thought leadership position and campaign plans to produce stand out
content that spotlights your differentiated approach and delineates key solution values.
When you partner with us, you get quality content marketing material. Think of us as the
easy and efficient way to expand what your content development team can do.
Choosing buyer's journey content
You name it, we’ve worked on it for our clients, including:
-eBbooks
-White papers
-Buyer's guides
-Best practice guides
-Case studies
-Solution briefs
-Explainer videos
Why choose us?
Market knowledge
We translate your business needs into clear, compelling content for your campaigns.
Fast turnaround
Our experience means we can quickly produce exactly what you need.
Deliverables that work
We provide high-quality deliverables that shine a light on your unique value and offerings.
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Establishing product leadership
From established companies to start-ups, it's vital to have clearly defined product
messaging that speaks to your target audience. We work with you to showcase the core
values and competitive advantages of your solution while building thought leadership in
your competitive space.
Winning strategy and execution
We partner with you to execute on your product marketing needs to give you the best
possible advantage in today’s competitive marketplace. We can do everything from the
heavy lifting for a full-on product messaging and rollout to acting as the “utility player”
that provides specific product marketing support and deliverables.
Product marketing for every need
From product launches to sales and channel enablement, we’ve got you covered:
-Go-to-market strategy
-Product messaging development
-Product datasheets and collateral
-Buyer personas and ideal customer profiles
-Sales playbooks, battlecards, and enablement
-Channel marketing and enablement
Why choose us?
Experienced product marketers
Product marketing is where we started, so it’s in our company DNA.
Focused on enabling sales
From product launches to sales enablement, we excel at producing exactly what you need.
Flexible engagements
We partner with you to define and build the right engagement that supports your team’s
goals.
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1. Hero section
Headline
Campaigns and Growth Marketing
Subhead
Integrated marketing programs built for the cybersecurity market. Strategy, content, and
execution aligned to your revenue goals.
2. Positioning Section
Layout: Two columns
Left: Copy Right: Visual
Headline
Campaign strategy and execution in one place
Body
We help you design and execute marketing campaigns that align messaging, content, and
channels with your revenue goals. The focus stays simple: credible programs that engage
security buyers and support your sales channels—from direct to VAR and MSP.
3. Value Strip (Visual Icons Section)
Layout: 4 horizontal icons with short text
Heading: How we turn your campaigns into pipeline
Outcome-driven
Together we define the KPIs that matter most to your team, from engagement and
conversion to pipeline contribution, so every program we build is drives measurable
impact.
Strategy and execution
We’ll help shape your integrated campaign strategy, narrative, and channel strategy. Then
we build the assets and programs that bring it to life.
Messaging that resonates
We develop messaging that helps your buyers quickly understand your value and
motivates engagement with your campaign programs and CTAs.
Campaigns that support sales
We help your team activate campaigns across your routes to market — from direct sales
to MSP partners and product-led growth channels.
4. Services Section
Layout: Card grid with visual elements (stock photos)
Each card expandable if desired.
Integrated campaign strategy
We design multi-channel campaign programs aligned to your audience and market
position.
• Campaign theme and narrative development
• Messaging and positioning alignment
• Content architecture across the funnel
• Channel strategy and program planning
Campaign execution
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We help bring programs to life with coordinated marketing assets and content.
• Campaign content development
• Email and nurture program design
• LinkedIn and content syndication support
• Campaign asset creation
Partner growth
We help you build marketing programs to grow your MSP base and enable your partners
need to sell effectively.
• MSP and VAR growth campaigns
• Partner campaign kits
• Co-marketing campaign frameworks
• Partner enablement content
Nurture programs
Security buyers evaluate solutions over time. Nurture programs maintain engagement and
build credibility across the buyer’s journey.
• Multi-stage email nurture sequences
• Educational content flows
• Engagement tracking strategy
• Lifecycle messaging frameworks
Sales enablement
Campaign success improves when your sales teams have strong supporting assets.
• Conversation guides
• Sales playbooks
• Solution one-pagers
• Objection handling tools
Event campaign support
Industry events like RSAC and Black Hat require coordinated marketing to drive
meaningful engagement.
• Event messaging and campaign themes
• Pre-event promotion programs
• Booth messaging and content
• Post-event follow-up campaigns
5. Testimonials Section
Layout: large pull quote carousel
Quote 1
“Paris is a pro at bringing campaign strategy, content, and execution together. She’s the
rare partner who understands the cybersecurity landscape, builds stellar campaign assets,
and treats your pipeline goals like her own."
Krystal Maloney
Director of Brand & Creative, ThreatDown
Quote 2
“Paris combines cybersecurity fluency with strong campaign strategy. She understands
the threat landscape, buyer pressures, and competitive dynamics. That expertise shows
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up in every asset and helps our campaigns connect with the right audience.”
Olivia Pramas
Sr. Director of Marketing
OpenText Cybersecurity
Quote 3
“Paris has been a great partner to our campaigns team. She understands MSP and channel
marketing and knows how to translate complex security value into campaigns partners
can take to market.”
Jen Reid
Sr. Director, Channel Marketing & Demand Generation
ThreatDown
6. Final CTA Section (Full-Bleed)
Background: dark brand color or gradient
Headline
Ready to Strengthen Your Campaign Strategy?
CTA
Let’s talk campaigns (link to contact us form or email)
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V>D?J>LK>
IBGA
-The cx will have
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bBLLADKAO
on this page to accommodate 34 pictures.
`BOA
U?NEKAO
-Please add pdf files
1.EdgeWave_CaseStudy_CityMansfield.pdf
2.Malwarebytes_Incident_Response_Case-Study-eBook.pdf
3.Proofpoint-Anonymous-Consumer-Goods-Case-Study.pdf
4.SumoLogic_case-study-grammarly-RGB_v5.pdf
5.ThetaLake_Case-Study-TL-Tupicoffs.pdf
6.Trustwave_MSS_CaseStudy_-_The_NewYorker_Hotel.pdf
-Please use the image per PDF:
1.portfolio1-EdgeWave_CaseStudy_CityMansfield.pdf
2.portfolio2-Malwarebytes_Incident_Response_Case-Study-eBook.pdf
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3.portfolio3-Proofpoint-Anonymous-Consumer-Goods-Case-Study.pdf
4.portfolio4-SumoLogic_case-study-grammarly-RGB_v5.pdf
5.portfolio5-ThetaLake_Case-Study-TL-Tupicoffs.pdf
6.portfolio6-Trustwave_MSS_CaseStudy_-_The_NewYorker_Hotel.pdf
`>H?AH?
aBDZA?KHG
White Papers
-Please add pdf files:
1.Malwarebytes-White-Paper_How-to-Become-Cyber-Resilient.pdf
2.Ringcentral_CISO_Guide_Securing_Cloud_Communication_WP.pdf
3.wp_custom-defense-against-targeted-at51552.pdf
-Please use the image per PDF:
1.whitepaper3-Malwarebytes-White-Paper_How-to-Become-Cyber-Resilient.pdf
2.whitepaper2-Ringcentral_CISO_Guide_Securing_Cloud_Communication_WP.pdf
3.whitepaper1-wp_custom-defense-against-targeted-at51552.pdf
Buyer's Guide
-Please add pdf files:
1.Kofax.dtm-buyers-guide-en.pdf
2.MWB-Endpoint_Protection_Buyers_Guide.pdf
3.Kofax_buyer_s_guide-to-choosing-robotic-process-automation-solution_en.pdf
-Please use the image per PDF:
1.guide3-Kofax.dtm-buyers-guide-en.pdf
2.guide2-MWB-Endpoint_Protection_Buyers_Guide.pdf
3.guide1-Kofax_buyer_s_guide-to-choosing-robotic-process-automation-solution_en.pdf
eBooks
-Please add pdf files:
1.Malwarebytes-Education-SecuringEndpoints-eBook.pdf
2.MWB-Ransomware_Protection_eBook.pdf
3.Lexmark-ebook-connecting-customers-to-a-deeper-conversation-en.pdf
-Please use the image per PDF:
1.ebook2-Malwarebytes-Education-SecuringEndpoints-eBook.pdf
2.ebook1-MWB-Ransomware_Protection_eBook.pdf
3.ebook3-Lexmark-ebook-connecting-customers-to-a-deeper-conversation-en.pdf
Solutions Briefs
-Please add pdf files:
1.McAfee-sb-protect-critical-infrastructure.pdf
2.Proofpoint-GDPR-readiness-digital-footprint-discovery-and-protection.pdf
3.MWB-Top-5-Opportunities-Solution-Brief.pdf
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-Please use the image per PDF:
1.briefs3-McAfee-sb-protect-critical-infrastructure.pdf
2.briefs2-Proofpoint-GDPR-readiness-digital-footprint-discovery-and-protection.pdf
3.briefs1-MWB-Top-5-Opportunities-Solution-Brief.pdf
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-Please add pdf files:
1.PTMG_Win-Loss_Research_Services.pdf
2.PTMG.VendorA.Loss_Deal_Research_Report.pdf
3.PTMG.VendorC.CustomerExperienceResearch.Preso.pdf
4.PTMG.VendorG.Win-Loss-Deal-Analysis.pdf
5.PTMG.VendorT.WinResearchReport.pdf
-Please use the image per PDF:
1.research5-PTMG_Win-Loss_Research_Services.pdf
2.research4-PTMG.VendorA.Loss_Deal_Research_Report.pdf
3.research3-PTMG.VendorC.CustomerExperienceResearch.Preso.pdf
4.research2-PTMG.VendorG.Win-Loss-Deal-Analysis.pdf
5.research1-PTMG.VendorT.WinResearchReport.pdf
VD>ENX?
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Product Messaging
-Please add pdf files:
1.Silent_Push_Product_Messaging_Brief.pdf
2.McAfee_Endpoint_Protection_MSD.pdf
3.Guidance_Software_EnCase_eDiscovery_Messaging_Brief.pdf
-Please use the image per PDF:
1.product3-Silent_Push_Product_Messaging_Brief.pdf
2.product2-McAfee_Endpoint_Protection_MSD.pdf
3.product1-Guidance_Software_EnCase_eDiscovery_Messaging_Brief.pdf
Sales Playbooks
-Please add pdf files:
1.Menlo_Security_Story_Sales_Playbook.pdf
2.Malwarebytes_IR_Sales_Playbook.pdf
3.Menlo_Private_Access_Sales_Pla34465.pdf
-Please use the image per PDF:
1.playbook3-Menlo_Security_Story_Sales_Playbook.pdf
2.playbook2-Malwarebytes_IR_Sales_Playbook.pdf
3.playbook1-Menlo_Private_Access_Sales_Pla34465.pdf
Data Sheets
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-Please add pdf files:
1.LogicHub_MDR_Datasheet.pdf
2.Skybox_Solutions_Brochure_Final.pdf
3.MWB-Incident_Response-Data_Sheet.pdf
-Please use the image per PDF:
1.datasheet3-LogicHub_MDR_Datasheet.pdf
2.datasheet2-Skybox_Solutions_Brochure_Final.pdf
3.datasheet1-MWB-Incident_Response-Data_Sheet.pdf
CTM Plans
-Please add pdf files:
1.PTMG_GTM_Product_Marketing_Services.pdf
2.GTM118940.pdf
-Please use the image per PDF:
1.plan2-PTMG_GTM_Product_Marketing_Services.pdf
2.plan1-GTM118940.pdf
Did you purchase a 9th page?
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No
Product / Service Page 9
(approved)
What Service / Product would you like to showcase?
WAO?KP>HKBLO
IBGA
“I've worked with a lot of content partners over the years. What sets Paris apart is equal
parts craft and character — sharp cybersecurity instincts, content that moves buyers
through the funnel, and a working relationship that genuinely feels like a partnership. I'd
recommend her without hesitation.”
Curtis Casella
Head of Marketing, Sevco Security
“What sets Paris apart is her ability to combine cybersecurity fluency with campaign
strategy. She understands the threat landscape, buyer pressures, and competitive
dynamics. That expertise shows up in every asset and helps us deliver campaigns that are
relevant, differentiated, and aligned to revenue goals.”
Olivia Pramas
Sr. Director of Marketing, OpenText Cybersecurity
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“Paris is my go-to consultant for cybersecurity and compliance marketing projects. She
combines deep industry expertise with exceptional writing and strategic insight, which
makes every project stronger. She is also one of the brightest and friendliest people you
could work with.”
Roman Tobe,
Director of Marketing, Check Point
“Paris is one of the few marketing professionals I return to every time I move into a new
role. She understands how cybersecurity buyers think and knows how to position technical
solutions in a way that connects with the market. Whether we’re working on messaging,
product marketing, or strategic content, she brings structure, insight, and execution that
moves initiatives forward.”
Andrew Maloney
COO, Blackwire Labs
“Paris has a rare gift for finding the story inside the story. At Honeycomb, she led the
development of over 50 enterprise success stories, including accounts like Booking.com,
Duolingo, and Oxford University, and every one of them landed. She doesn’t simply write
well, she understands our product, buyers, and brand voice deeply enough to craft
narratives that validate what we built and genuinely moves prospects. She’s my go-to
vendor for customer testimonials, and I always appreciate the opportunity to collaborate
with her.”
Brian Chang,
Customer Marketing Leader, Honeycomb.io
"Speed and responsiveness to market, as well as customer feedback are crucial in the
highly competitive cybersecurity industry. Partnering with Paris to conduct win-loss
research at both current and previous companies has provided priceless insights that
would otherwise be difficult to acquire for making critical strategic decisions—from
product roadmap and positioning/messaging refinements to internal enablement
initiatives.
I cannot recommend highly enough for organizations to engage Paris for win-loss analyses
if they are interested in gaining strategic insights to the market via their prospect and
customer feedback."
Ken Liao
VP of Marketing
Sevco Security
We had the good fortune to have Paris as a consultant for Trend Micro product marketing. I
encourage any company to look to Paris if they need product/service marketing strategy
development, competitive positioning/analysis, or go-to-market and launch planning.
Dan Glessner
VP, Marketing
Trend Micro
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"We've engaged Paris on several product marketing projects, and I have consistently been
impressed by the quality of her work and the way she meets tight deadlines. I rely on her
to supplement my team on everything from product messging development to channel
and vertical marekting. She’s a pleasure to work with, always listening to what we need
and then delivering the perfect solution."
Jennifer Mullin
VP, Marketing
Malwarebytes
Paris was as a product marketing consultant supporting my team and was a superlative
performer, quickly coming up to speed on our the 20+ security offerings. She has a rare
skill to distill complex topics into simple messages suitable for consumption by sales and
the end user. I value her hard work and would definitely recommend her to anyone looking
for an exellent marketing resource!
Manu Namboodiri
VP, Product Marketing
Trustwave
Paris is the most diligent, reliable, and creative content marketing person I have worked
with. She is proactive with gathering content from key stakeholders and takes disparate
information and creates a cohesive result. Paris creates a product that gets attention! I
would highly recommend Paris to take on any challenge and provide a level of comfort and
professionalism that all companies need to show results.
Lisa LaCorte
Sr Director Programs
Guidance Software
Did you purchase a 10th page?
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(approved)
What Service / Product would you like to showcase?
`LKAH?O
IBGA
I'll need a modern layout for my clients page: https://paristrudeau.com/clients.html
This layout will need a more visually appealing format so it I also have more logos to
provide.
-
W@A
Xe
CKLL
@B\A
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bBLLADKAO
>H
?@KO
IBGA
to accommodate 41 pictures.
We've had the pleasure of working with amazing brands, big and small. A lof of our
business comes from client referrals, which is a great endorsement that your satisfaction
is our top priority.
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We love our clients. Here's a partial list.
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>J
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.
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Product / Service Page 11
(approved)
What Service / Product would you like to showcase?
QF>N?
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Hero section
Headline: We know cybersecurity. We know your buyers. And we're genuinely great to
work with.
Subhead
In-depth industry experience, a servant leadership mindset, and a track record with some
of the most innovative brands in security.
THE STORY
Visual direction: Large, natural photo of me. Warm lighting. Friendly but confident.
Headline: Our Story
Marketing cybersecurity solutions takes more than good writing or clever campaigns. It
takes a real understanding of the technology, the buyers, and the pressure marketing
teams face to deliver results.
Paris Trudeau Marketing Group was built to provide exactly that. Since 2008, we’ve
worked with more than 100 cybersecurity brands — from startups finding their voice to
established leaders expanding into new markets.
Small by design. Mighty by experience. Staying boutique means every client gets direct
access to senior expertise — no hand-offs, no account managers in the middle. Just
focused, experienced execution with your success as the only priority.
3. THE CAIRN PHILOSOPHY
Visual idea: Simple cairn illustration or stacked stones graphic to sit next to the copy
block.
Headline: The Cairn Approach
Cairns mark the path forward through difficult terrain. They guide travelers toward the
right direction.
That idea sits at the heart of Paris Trudeau Marketing Group. We help our clients navigate
the right path, bring balance to stretched resources, and move important work forward.
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4. infographic section – visually interesting
3 visual blocks – you could either do icons or make the numbers larger/different font color
for an infographic feel.
25+ years in cybersecurity marketing
Which means a healthy respect for acronyms.
100+ security brands supported
Because great technology deserves great storytelling.
2008 PTMG founded
Still boutique. Still hands-on. Still loving the work.
5. INDUSTRY RECOGNITION
Visual
Award badge / seal linked to the PDF awards editorial for download
-
=>?@
?@A
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BHE
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.
Headline: Cybersecurity Marketing Leader of the Year
PTMG was named Cybersecurity Marketing Leader of the Year 2025 by Acquisition
International's Influential Businesswomen Awards.
The recognition reflects more than two decades spent helping cybersecurity companies
communicate their value and strengthen their position in the market.
[CTA: Read the Full Write-Up] link to the PDF awards editorial for download
6.
Headline: Beyond the Work
Visual: I’ll provide a photo of family trip
Body copy:
Outside of cybersecurity marketing, Paris is deeply involved in her community. She
advocates for families with special needs, serves on the board of the nonprofit SPIN, and
holds COPAA certification as a special education advocate.
When she’s not working, you might find her boogie boarding, playing pickleball, traveling
with family, or crocheting blankets for newborns in the NICU.
7. CTA
Full-width block.
Headline: Let’s Work Together
Questions, ideas, or a project you’d like help with? We’d love to connect.
Get in touch [links to contact us form or email]
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Please upload any additional content or documents you would like for us to
consider when creating your website.
(approved)
File has been exported to:
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_the_newyorker_hotel.pdf
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business_information/sumologic_case-study-grammarly-
rgb_v5.pdf
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business_information/proofpoint-anonymous-consumer-goods-
case-study.pdf
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business_information/malwarebytes_incident_response_case-
study-ebook.pdf
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at51552.pdf
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business_information/logichub_mdr_datasheet.pdf
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business_information/menlo_private_access_sales_pla34465.pdf
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business_information/silent_push_product_messaging_brief.pdf
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business_information/ptmg_win-loss_research_services.pdf
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infrastructure.pdf
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footprint-discov.pdf
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securingendpoints-ebook.pdf
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File has been exported to:
business_information/kofax_buyer_s_guide-to-choosing-robotic-
process-au.pdf
File size: 1.91 MB, Width x Height (px): N/A, Format: PDF
Uploaded by: N/A
Anything else that would be helpful for us to know?
(approved)
For example: if webpage content is uploaded would you like us to "rewrite" the content or
leave it "as-is"
1. Page 10
Your page submission form is missing pages 4 and 5. It jumps from 3 to 6, and I've paid for
10 pages, so I am submitting the missing page 10 here - The About Us page. Here's the
current About Us page: https://paristrudeau.com/about-us.html
I've provided the new About us copy and page flow below (point #3 below).
2. An important question -- can you access my web.com neo app / website builder to
access all the images, client logos, PDF files, etc. that are on my current site? I'll need to
know if you can access these or get them from my website as loading everything into this
questionnaire will be a time consuming effort.
3. Here is the copy for my new About us page
About us page
Hero section
Headline: We know cybersecurity. We know your buyers. And we're genuinely great to
work with.
Subhead
In-depth industry experience, a servant leadership mindset, and a track record with some
of the most innovative brands in security.
2. THE STORY
Visual direction: Large, natural photo of me. Warm lighting. Friendly but confident.
Headline: Our Story
Marketing cybersecurity solutions takes more than good writing or clever campaigns. It
takes a real understanding of the technology, the buyers, and the pressure marketing
teams face to deliver results.
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Paris Trudeau Marketing Group was built to provide exactly that. Since 2008, we’ve
worked with more than 100 cybersecurity brands — from startups finding their voice to
established leaders expanding into new markets.
Small by design. Mighty by experience. Staying boutique means every client gets direct
access to senior expertise — no hand-offs, no account managers in the middle. Just
focused, experienced execution with your success as the only priority.
3. THE CAIRN PHILOSOPHY
Visual idea: Simple cairn illustration or stacked stones graphic to sit next to the copy
block.
Headline: The Cairn Approach
Cairns mark the path forward through difficult terrain. They guide travelers toward the
right direction.
That idea sits at the heart of Paris Trudeau Marketing Group. We help our clients navigate
the right path, bring balance to stretched resources, and move important work forward.
4. infographic section – visually interesting
3 visual blocks – you could either do icons or make the numbers larger/different font color
for an infographic feel.
25+ years in cybersecurity marketing
Which means a healthy respect for acronyms.
100+ security brands supported
Because great technology deserves great storytelling.
2008 PTMG founded
Still boutique. Still hands-on. Still loving the work.
5. INDUSTRY RECOGNITION
Visual
Award badge / seal linked to the PDF awards editorial for download
Headline: Cybersecurity Marketing Leader of the Year
PTMG was named Cybersecurity Marketing Leader of the Year 2025 by Acquisition
International's Influential Businesswomen Awards.
The recognition reflects more than two decades spent helping cybersecurity companies
communicate their value and strengthen their position in the market.
[CTA: Read the Full Write-Up] link to the PDF awards editorial for download
6.
Headline: Beyond the Work
Visual: I’ll provide a photo of family trip
Body copy:
Outside of cybersecurity marketing, Paris is deeply involved in her community. She
advocates for families with special needs, serves on the board of the nonprofit SPIN, and
holds COPAA certification as a special education advocate.
When she’s not working, you might find her boogie boarding, playing pickleball, traveling
with family, or crocheting blankets for newborns in the NICU.
7. CTA
Full-width block.
Headline: Let’s Work Together
Questions, ideas, or a project you’d like help with? We’d love to connect.
Get in touch [links to contact us form or email]
2.8 eCommerce
Did you purchase eCommerce?
(approved)
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[ ]
Yes
[X]
No
2.9 Feature Integrations
Did you purchase a Feature Integration?
(approved)
[ ]
Yes
[X]
No
2.10 Closing
Once your website is complete, you'll receive an email with a link to your website, allowing
you to review it before I call you to complete the Welcome Call. The Welcome Call is crucial;
it enables us to gather your feedback, address any questions you may have, and provide
you with the necessary records to launch your site. Completing the Welcome Call ensures
that your service truly reflects your business.
For your convenience, if you require assistance with any of your services, including any DIY
tasks you may have, please call us at 888-642-0197.
Thank you for choosing Pro Services
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3.0 Network Solutions - Internal Notes Only
3.1 Additional Notes
Additional Notes
(approved)
Business Name:
Paris Trudeau Marketing Group
-
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-The cx provided 4 images for logos. The cx allows designers discretion to choose what is
the best image to use for the logo.
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-The cx will feature 4 services for the website.
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2.Campaign & Growth Marketing
3.Product Marketing
4.Customer Testimonials
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About Us page: MOD-131559
- Added page with the cx to have a Contact Page.
- The Case Studies page, Content Marketing page, Product Marketing page, and Campaign
& Growth Marketing page are to be dropdowns on the Services page.
1.On the Home page,
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. Two free rotating banners from Sups
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have been added, and we'll have 10 Logos for this section.
The team can choose of for the banner:
- proofpoint-logo1.jpg
- DeloitteLogo.png
- rsa-security-logo.png
- McAfee_Logo.jpg
- Anomali.png
- Malwarebytes_Logo.png
- TrendMicroLogo.png
- Sophos_Logo2811.jpg
- guidance-software-inc-logo.jpg
- asset-1668015944966.png
- sevco.png
-127-1278060_sumo-logic-logo-transparent-hd-png-download.png
Reference for the Logos on how it should be displayed and how it moves:
https://aventigroup.com/
MOD-131608 Flow for
- Case Studies page
- Campaigns Page
- Product Marketing page
MOD-131609
Flow for Content Marketing Page and pdf file to feature on this page.
Hours of Operation:
- Monday- Sunday: 24/7
Additional File(s) Upload
(approved)
No answer given
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Uploaded Files Considered
pro_website_-_in-23137.pdf
Uploaded Content Preview
--- Content from pro_website_-_in-23137.pdf ---
Pro Website - IN-23137
Company name:
Network Solutions Professional Services
Request owner:
Mae Antonette L
Client name(s):
Paris Trudeau (paristrudeau@gmail.com)
Request due:
03/05/2026
Exported on:
03/10/2026
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1.0 Instructions
Hi Paris,
Thank you for your purchase! You've taken a great step toward enhancing your online
presence.
Please complete the attached form to help us understand your website needs, target
audience, location, competitors, and other key information.
Form Tips:
Use the left menu to navigate between sections.
Your progress saves automatically—you can return at any time to finish.
Submit each item for review when complete (blue = incomplete, green = complete).
Please note that the form will lock after 48 hours. We cannot accept additional content
during this time.
Support Hours:
Monday–Friday, 8:00 AM–8:00 PM EST
Phone:
888-642-0197
We look forward to learning more about your business!
Warm regards,
The Pro Serv Team
Note: This is a no-reply email and is not monitored.
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2.0 Business Information
When a first-time website visitor sees your site, you want them to quickly have a clear
understanding of what you offer and enticing details about the business.
2.1 Business Information
What business name do you want to display on your website?
(approved)
Example: Barney's Burgers & Barbecue
Paris Trudeau Marketing Group
Give us a brief overview of your business. What do you do?
(approved)
Example: We are a bar and grill that serves burgers, barbecue bar food, and beer. We offer
pick up but not delivery and serve the Smallville, Indiana, area.
I deliver cybersecurity marketing services.
With 25+ years inside the cybersecurity industry, we understand security buyers, complex
product portfolios, long sales cycles, and the scrutiny of analysts and CISOs. You benefit
from senior-level perspective shaped by decades of market evolution, category shifts, and
real-world product marketing leadership.
Focus
We stay intentionally boutique so every engagement receives direct involvement and
thoughtful execution. We move efficiently because we know the industry. We stay
thoughtful and technically grounded because your buyers expect credibility.
Results
We build marketing that strengthens positioning, aligns sales and marketing, and supports
pipeline growth. Our success shows up in cle