Customer Summary

System Prompt Used

You are a senior website strategist. Generate ONLY the project_overview and customer_overview sections of a strategic blueprint.

LANGUAGE REQUIREMENTS:
- Use simple, clear language that anyone can understand
- Avoid technical jargon, acronyms, and complex terms
- Write as if speaking directly to a business owner
- Explain everything in plain English
- Use everyday words instead of technical terms
- Make it easy for non-technical people to understand

RULES:
- Return ONLY valid JSON with the exact structure provided
- No extra text, no explanations, no markdown
- Use only verified intake content from real businesses
- Never guess, assume, or fabricate

PROJECT OVERVIEW REQUIREMENTS:
- The executive_summary field is REQUIRED and must contain a comprehensive 2-3 sentence summary
- The executive_summary should describe the business value proposition, competitive positioning, and key differentiators
- Use specific business information from the intake content, not generic descriptions
- The executive_summary must be meaningful and informative, not empty or placeholder text
- DO NOT leave executive_summary as "string" or empty - it must contain actual content

User Context Sent To Model

BUSINESS NAME: OP-85741

BUSINESS TYPE: Brazilian Jiu Jitsu Training and Private Fitness Clinic

LOCATION: Cantonment, FL, USA

SELECTED PRODUCTS: Pro Website Siteplus



PRODUCT-SPECIFIC REQUIREMENTS:

- Generate recommendations specific to the selected products

- Consider product-specific features, integrations, and requirements

- Ensure blueprint recommendations align with selected product capabilities



TARGET AUDIENCE: Children aged 6 and up, teenagers, adults seeking self-defense, individuals interested in fitness-based non-combative training, parents seeking leadership and discipline programs for their children, aspiring leaders, and those looking for personal development mentally, physically, and spiritually.

PRIMARY GOALS: Enhance online presence and attract new clients, Provide high-quality Brazilian Jiu Jitsu and fitness training, Promote leadership and personal development through structured programs

BRAND VALUES: Leadership, Personal Development, Discipline

SERVICES OFFERED: Brazilian Jiu Jitsu training, Private fitness training, Personal development and leadership coaching, Self-defense instruction, One-on-one private training

COMPETITIVE ADVANTAGES: Over 17 years of industry experience, Retired Chief Petty Officer and former NJROTC Instructor, 2nd degree Black Belt in Brazilian Jiu Jitsu, Proven leadership-driven resume, Military structure for discipline and attention to detail

BRAND PERSONALITY: Empowering, disciplined, motivational, approachable, and committed to personal growth. The brand voice is authoritative yet supportive, blending military precision with encouragement for self-improvement.

UPLOADED CONTENT:
--- Content from pro_website_pro_seo_and_pro_business_directory_-_.pdf ---
Pro Website, Pro SEO and Pro Business
Directory - IN-23163
Company name:
Network Solutions Professional Services
Request owner:
Jayllard F
Client name(s):
jerry johnson (deadpooltonight@gmail.com)
Request due:
03/09/2026
Exported on:
03/10/2026
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1.0 Instructions
Hi 
jerry johnson, 
Thank you for your purchase! You've taken a great step toward enhancing your online presence. 
Please complete the attached form to help us understand your website needs,  target audience,
location, competitors, and other key information. 
Form Tips: 
Use the left menu to navigate between sections. 
Your progress saves automatically—you can return at any time to finish. 
Submit each item for review when complete (blue = incomplete, green = complete). 
Please note that the form will lock after 48 hours. We cannot accept additional content during this
time. 
Support Hours: 
Monday–Friday, 8:00 AM–8:00 PM EST 
Phone: 
888-642-0197
We look forward to learning more about your business! 
Warm regards, 
The Pro Serv Team 
Note: This is a no-reply email and is not monitored. 
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2.0 Pro Website
2.1 Business Information
When a first-time website visitor sees your site, you want them to quickly gain a clear
understanding of what you offer and be enticed by the business's details. 
What business name do you want to display on your website? 
(approved)
The capitalization and/or special characters are also important. Example: Barney's Burgers
& Barbecue     
Example: Barney's Burgers & Barbecue
C.A.T. Bjj The Wright Clinic
Give us a brief overview of your business. What do you do? 
(approved)
Example: We are a bar and grill that serves burgers, barbecue bar food, and beer. We offer
pick up but not delivery and serve the Smallville, Indiana, area.
C.A.T. Bjj The Wright Clinic Concepts Attacks and Transistions
What makes your business stand out against the competition? 
(approved)
Example: Voted 2019 best burger in Harristown, family-owned business, 30 years
experience, celebrating our 10th year, etc. We'll use this to highlight what makes your
business unique.
A unique set of skills deicated to ones personal development, through a proven Leadership
driven resume. 
Retired Chief Petty Officer, Former NJROTC Instructor, former federal 
police
Officer and 2nd degree Black Belt in Brazilian Jiu Jitsu. 
Always committed to the
development of others.
What type of customers do you want to attract? 
(approved)
Example: 20-something cowboys, suburban moms, families, etc. This helps us tailor your
website to your target audience.
Kids 6 to adults, wanting to learn a solid self defence program, thant translate into more
self confident,better awareness, the ability to protect your and others need be,a better
you,mentaly, physically and spiritually, 
private training one on one using bjj, technical
movements along with some good old fashion HARD WORD! DISCIPLINE! AND CHALLING! 
A
fitness based program for a non combative population but want to learn a great self
defense. 
Great leadership skills for upcoming leaders of tomorrow. 
Done with simple
military structure design to better a childs listen skills through attention to DETAILS FROM
THE CHIEF lol
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Where do the customers you’re targeting live? 
(approved)
  Please specify the primary location (City, State) you'd like us to target in your SEO
campaign.    
Cantonment FL 32533
How many years of experience do you have in the industry? 
(approved)
Over 17 years
How many full and part-time employees work for your organization? 
(approved)
Myself and one head Instructor
What is your Industry Vertical for your business? 
(approved)
Example verticals: restaurant, roofing contractor, pediatric dentist, foreign auto repair
Brazilian jiu jitsu,personal training, private fitness training, 
bjj trainingg
2.2 Contact Information
How do you want your customers to contact you? 
(approved)
Please enter your response, if applicable, in the right-hand column by double-clicking the
field.
We'll feature these options prominently on your website.   
Contact Option
Answer
Phone
850-748-1332
Email
Deadpooltonight@gmail.com
Visit us in Person
Enter location address
File has been exported to:
pro_website/how_do_you_want_your_customers_to_contact_you_.csv
Format: CSV
Is this also the best number for us to reach you at? 
(approved)
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[X]
Yes
[ ]
No
What is your Business Email? 
(approved)
Deadpooltonight@gmail.com
What is your Business Address? 
(approved)
To be determined to be determined
Do you want to display your full address? 
(approved)
[ ]
Yes
[X]
No
What are your Hours of Operation? 
(approved)
Please add 'NA' for any days you are closed, including Saturdays and Sundays.  
Example:
Monday–Friday: 9:00 AM – 5:00 PM 
 Saturday: N/A (Closed)
Sunday: N/A (Closed)    
Monday -friday 6:00 am to 12:00am 
4pm to 7:30pm Saturday n/a Sunday n/a
2.3 Social Media Links
What social media links do you want displayed on this website? Please enter the URL if
applicable for those noted below.  Please enter NA if not applicable
Social Media 
(approved)
Please double-click in the column to enter your answer.
Social Media Type
Link to Social media
Facebook
https://www.facebook.com/share/17kJ537ppC/
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Instagram
Other
None
Social Media Type
Link to Social media
File has been exported to: 
pro_website/social_media.csv
Format: CSV
2.4 Branding & Promotions
Provide a slogan or tagline if you have one. 
(approved)
Example: One stop. All done. We'll use this on your website to maintain consistency in your
message.
Let us help you start a new journey to a better you.
Any offers, discounts, specials we should include on your website? Special offers
are a great way to entice someone to do business with you when shown
prominently on your Home Page. 
(approved)
Example: Free consultation, Veterans save 25%, etc.
3 training sessions free
Logo 
(approved)
Please upload the Logo here, and we’ll incorporate it into the website. If not, that's no
problem; we'll create a simple placeholder logo for your site.
File has been exported to: 
pro_website/screenshot_20260301_165420_google.jpg
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File size: 838 KB, Width x Height (px): 1080 x 2316, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
File has been exported to: 
pro_website/screenshot_20250825_221125_facebook.jpg
File size: 767 KB, Width x Height (px): 1080 x 2316, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
File has been exported to: 
pro_website/20250822_103804.jpg
File size: 3.66 MB, Width x Height (px): 3000 x 4000, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
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File has been exported to: 
pro_website/20250823_154942.jpg
File size: 1.7 MB, Width x Height (px): 3000 x 4000, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
File has been exported to: 
pro_website/screenshot_20251230_214728_google.jpg
File size: 790 KB, Width x Height (px): 1080 x 2316, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
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File has been exported to: 
pro_website/20260114_093945.jpg
File size: 905 KB, Width x Height (px): 1587 x 1371, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
File has been exported to: 
pro_website/20260219_095042.jpg
File size: 3.68 MB, Width x Height (px): 3000 x 4000, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
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File has been exported to: 
pro_website/20260221_115521.jpg
File size: 2.51 MB, Width x Height (px): 3000 x 4000, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
File has been exported to: 
pro_website/20260221_115454.jpg
File size: 2.62 MB, Width x Height (px): 3000 x 4000, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
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File has been exported to: 
pro_website/20260221_115436.jpg
File size: 3.1 MB, Width x Height (px): 3000 x 4000, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
File has been exported to: 
pro_website/screenshot_20260105_171321_facebook.jpg
File size: 553 KB, Width x Height (px): 1080 x 2316, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
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File has been exported to: 
pro_website/screenshot_20250825_224828_facebook.jpg
File size: 418 KB, Width x Height (px): 1080 x 2316, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
Do you have any marketing collateral? 
(approved)
An existing website, a professional logo, and social media pages, such as Facebook, often
contain valuable information and marketing collateral, including brochures, sales
presentations, and promotional images.
[X]
Yes
[ ]
No
Image(s) Upload 
(approved)
Please upload any marketing collateral here.
File has been exported to: 
pro_website/messenger_creation_7b826ad0-bfab-4bad-81cc-
ea1c685.jpeg
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File size: 104 KB, Width x Height (px): 2048 x 1325, Format: JPEG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
2.5 Existing Website
Our goal is to gather as much information as possible about your business, enabling us to
understand it and effectively represent you online.
The look of your website is just as important as its information. Our designers will use their
expertise to ensure your website is easy to navigate and visually appealing. This section
will help us personalize your site to fit your brand.    
Do you have an existing website? 
(approved)
[X]
Yes
[ ]
No
What is the URL for your existing website? 
(approved)
Www.ninjafencing.com
What do you like about your existing site? 
(approved)
The entire layout, i want my video on the new website to run on outo , while information
can be sxrolled and seen if possible. 
I love the tiger jumping out of the C.A.T. logo
What do you dislike about your existing site? 
(approved)
Noth
2.6 Images & Galleries
  It is essential to maintain a professional and consistent look for your brand across key
locations where customers will encounter your business.     
Which Images would you like us to use? Please upload them here. 
(approved)
Upload any images you would like to be featured on your website here. Our designers will
compliment these images with a vast array of professionally taken photographs to present
your business in the best light.
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File has been exported to: 
pro_website/screenshot_20260301_165420_google_2.jpg
File size: 838 KB, Width x Height (px): 1080 x 2316, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
File has been exported to: 
pro_website/20260221_115521_2.jpg
File size: 2.51 MB, Width x Height (px): 3000 x 4000, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
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File has been exported to: 
pro_website/20260221_115436_2.jpg
File size: 3.1 MB, Width x Height (px): 3000 x 4000, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
File has been exported to: 
pro_website/screenshot_20250825_224828_facebook_2.jpg
File size: 418 KB, Width x Height (px): 1080 x 2316, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
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File has been exported to: 
pro_website/20250823_154942_2.jpg
File size: 1.7 MB, Width x Height (px): 3000 x 4000, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
File has been exported to: 
pro_website/20250822_103804_2.jpg
File size: 3.66 MB, Width x Height (px): 3000 x 4000, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
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File has been exported to: 
pro_website/20250522_064829.jpg
File size: 245 KB, Width x Height (px): 776 x 1074, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
File has been exported to: 
pro_website/messenger_creation_7b826ad0-bfab-4bad-81cc-
ea1c685_2.jpeg
File size: 104 KB, Width x Height (px): 2048 x 1325, Format: JPEG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
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File has been exported to: 
pro_website/screenshot_20260105_171321_facebook_2.jpg
File size: 553 KB, Width x Height (px): 1080 x 2316, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
File has been exported to: 
pro_website/20260101_111626.jpg
File size: 8.07 MB, Width x Height (px): 2514 x 4000, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
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File has been exported to: 
pro_website/screenshot_20251230_214728_google_2.jpg
File size: 790 KB, Width x Height (px): 1080 x 2316, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
Did you purchase a Rotating Banner? 
(approved)
[ ]
Yes
[X]
No
Did you purchase a Gallery? 
(approved)
[X]
Yes
[ ]
No
Please upload 5 to 30 images. 
(approved)
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File has been exported to: 
pro_website/screenshot_20250508_205852_facebook.jpg
File size: 417 KB, Width x Height (px): 1080 x 2316, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
File has been exported to: 
pro_website/20250522_064829_2.jpg
File size: 245 KB, Width x Height (px): 776 x 1074, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
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File has been exported to: 
pro_website/20250822_103804_3.jpg
File size: 3.66 MB, Width x Height (px): 3000 x 4000, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
File has been exported to: 
pro_website/20250823_154942_3.jpg
File size: 1.7 MB, Width x Height (px): 3000 x 4000, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
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File has been exported to: 
pro_website/screenshot_20250825_221125_facebook_2.jpg
File size: 767 KB, Width x Height (px): 1080 x 2316, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
File has been exported to: 
pro_website/screenshot_20250825_224828_facebook_3.jpg
File size: 418 KB, Width x Height (px): 1080 x 2316, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
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File has been exported to: 
pro_website/screenshot_20251109_172108_facebook.jpg
File size: 336 KB, Width x Height (px): 1080 x 2316, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
File has been exported to: 
pro_website/screenshot_20251230_214728_google_3.jpg
File size: 790 KB, Width x Height (px): 1080 x 2316, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
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File has been exported to: 
pro_website/20260101_111626_2.jpg
File size: 8.07 MB, Width x Height (px): 2514 x 4000, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
File has been exported to: 
pro_website/screenshot_20260105_171321_facebook_3.jpg
File size: 553 KB, Width x Height (px): 1080 x 2316, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
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File has been exported to: 
pro_website/20260114_092137.jpg
File size: 3.35 MB, Width x Height (px): 3648 x 2736, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
File has been exported to: 
pro_website/20260114_093945_2.jpg
File size: 905 KB, Width x Height (px): 1587 x 1371, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
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File has been exported to: 
pro_website/20260219_095042_2.jpg
File size: 3.68 MB, Width x Height (px): 3000 x 4000, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
File has been exported to: 
pro_website/20260221_115444.jpg
File size: 2.56 MB, Width x Height (px): 3000 x 4000, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
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File has been exported to: 
pro_website/20260221_115436_3.jpg
File size: 3.1 MB, Width x Height (px): 3000 x 4000, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
File has been exported to: 
pro_website/20260221_115454_2.jpg
File size: 2.62 MB, Width x Height (px): 3000 x 4000, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
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File has been exported to: 
pro_website/screenshot_20260301_165420_google_3.jpg
File size: 838 KB, Width x Height (px): 1080 x 2316, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
Did you purchase a 2nd Gallery? 
(approved)
[ ]
Yes
[X]
No
2.7 Page Content
The homepage serves as the virtual front door to your business, encapsulating the essence
of your brand and captivating visitors from the moment they arrive.  It's important that we
highlight the top three services prominently, each with a brief description and a clear call
to action.   We will include exclusive special offers on the homepage that can immediately
capture attention and drive engagement.  We will create three additional Service Pages and
a Contact Page.
Home Page 
(approved)
 Our team will craft the text for your Homepage using the information provided in the
business overview section. Is there anything else you want us to include on the Home
Page?    
Page 1
NAME OF BUISNESS
Catbjj
The Wright Clinic 
 
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• ​Logo: The "C.A.T. BJJ" logo centered or top-left.
• ​Headline: Building the Leaders of Tomorrow through Discipline and Defense.
• ​Sub-headline: Mentorship rooted in the core values of the U.S. Navy, Law Enforcement,
and the art of Brazilian Jiu-Jitsu.
​"Our Mission: To forge the next generation of leaders by instilling integrity, resilience, and
the 'Concepts, Attacks, and Transitions' (C.A.T.) necessary for success in life and on the
mats.
Why The "C.A.T.
• ​Concepts: Understanding the why before the how.
• ​Attacks: Taking decisive action and seizing opportunities.
• ​Transitions: Fluidly moving through challenges and adapting to change.
​About the Founder
• ​Navy Chief: commitment to the Navy Core Values: Honor, Courage, and Commitment.
• ​Law Enforcement: Protect, Yourself and the ones you love.
• ​BJJ Black Belt: Over 17 years of Bjj experience on and off the mats.
• ​Connect: with us on. Facebook 
• ​Contact: 
• ​Location:
Product / Service Page 1 
(approved)
What Service / Product would you like to showcase? 
Don't forget to include any unique selling points!    
Page - 2
The Joinor Leadership Academy was born  
  
C.A.T. bjj transformed into A NJROTC type curriculum lead by a Retired Chief Petty Officer.
To create a leadership program for youths. While serving as Head NJROTC Instructor at
Escambia High School in Atmore Ala, I am able to bring my military leadership to the mats
for this special mission. The Joinor Leadership Academy was formed to help prepare our
youths for the challenges ahead through a military structured style bjj curriculum geared
from detailed instruction, chain of command, discipline through technical training and
responsibility taught through demonstrated leadership of others within the team.
Integrating a structured, military-style pedagogical approach into Brazilian Jiu-Jitsu (BJJ)
ensures that students don't just learn moves, but understand the "why" and "how" behind
the mechanics. This curriculum is modeled after the NJROTC Unit-level instructional
guides, focusing on Objectives, Core Concepts, and Performance Requirements.
​Unit 1: Foundations of Control & Ground Survivability
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​Instructional Goal
​To introduce the student to the physiological and mechanical principles of ground-based
defense, focusing on the hierarchy of positions and the preservation of personal space.
​1.1 The Positional Hierarchy (The Chain of Command)
​Just as a naval vessel has a bridge and engine room, BJJ has a hierarchy of dominance.
Students must memorize and demonstrate the transition between these "stations."
• ​Level 1: Neutral/Engagement (Standing/Open Guard)
• ​Level 2: Defensive Superiority (Closed Guard)
• ​Level 3: Positional Dominance (Side Control, North-South)
• ​Level 4: Total Control (Mount, Back Control)
​1.2 Core Movement Mechanics (Individual Drill)
​Performance of these movements is required for "inspection" to ensure the student can
move their own weight before attempting to move an opponent's.
• ​The Bridge: Upward hip displacement to create space.
• ​The Shrimping (Hip Escape): Lateral hip displacement to recover guard.
• ​The Technical Stand-up: Safe transition from the deck to a standing combative stance
while maintaining a visual on the threat.
​Unit 2: The C.A.T. Methodology (Applied Tactics)
​This unit focuses on the Concepts, Attacks, and Transitions (C.A.T.) required to navigate
an engagement from the bottom position.
​2.1 Concept: The Frame & The Lever
• ​The Frame: Using skeletal alignment rather than muscular strength to hold weight.
• ​The Lever: Identifying the opponent's limbs as mechanical levers to create off-balancing
(Kuzushi).
​2.2 Attacks: Primary Submissions
​Introduction to the three pillars of fundamental finishing:
• ​Joint Manipulation: The Armbar (leveraging the elbow).
• ​Strangulation (Air/Blood): The Cross-Collar Choke and the Triangle Choke.
• ​Isolations: The Kimura (shoulder rotation).
​2.3 Transitions: Guard Recovery & Sweeps
• ​Scissor Sweep: Utilizing a "knee shield" frame to off-balance and transition to Mount.
• ​Hip Bump Sweep: Capitalizing on an opponent's retreating posture to gain the top
position.
​Unit 3: Defensive Operations & Escapes
​3.1 Survival Posture (The Turtle and the Shell)
​Instruction on minimizing exposure. Keep elbows to ribs and chin tucked—essentially
"battening down the hatches" to prevent the opponent from establishing "hooks."
​3.2 Positional Escapes
• ​Side Control Escape: Framing the neck/hip, shrimping, and re-pummeling the inside knee
to recover guard.
• ​Mount Escape (The Upa): Trapping an arm and leg on the same side, bridging, and rolling
the opponent to the neutral guard.
​Performance Evaluation & Advancement
​To advance to the next "Phase" of training, the student must pass a Practical Application
Test:
• ​Demonstration: Perform 10 repetitions of a Technical Stand-up with perfect form.
• ​Logic Check: Explain the difference between a "frame" and a "push."
• ​Live Engagement (Sparring/Positional): Maintain a specific position for 2 minutes against
a resisting opponent using only the techniques outlined in Units 1 and 2.
​Extracurricular Enrichment
​While the curriculum above covers the physical "drills," a well-rounded practitioner should
also look into the strategic philosophies of instructors like John Danaher, specifically his
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"Go Further Faster" series, which aligns well with this structured, conceptual style of
teaching
Page 3 private training sessions 
   
Elevate your physical and mental performance with a training program forged in the
discipline of a Retired Navy Chief, the tactical experience of a Police Officer, and the
technical precision of a 2nd Degree BJJ Black Belt. Designed specifically for the high-
performing individual aged 30 to 50, these private sessions go beyond the standard gym
routine. We utilize a systematic weight training and cardio approach to build functional
strength, improve cardiovascular longevity, and instill the resilient "Black Belt Mindset"
necessary to dominate your daily environment.
​This elite, one-on-one mentorship focuses on the C.A.T. methodology—Concepts, Attacks,
and Transitions—to ensure every movement has a purpose. Whether you are looking to
reclaim your peak fitness or develop the durability of a seasoned veteran, you will receive
a customized plan built for discretion and results. Stop exercising and start training with a
leader who understands high-pressure stakes and the science of mastery.
Page 4 adult bjj class
 
Train With a Professional: Adult BJJ & Self-Defense
​Experience the difference of training with a veteran who has spent a lifetime in high-
stakes environments.
​Our program isn't just about sport; it's about the science of control. Led by a retired Navy
Chief and former law enforcement officer with over 30 years of tactical experience, our
curriculum is designed to give you the mental and physical edge you need in the real
world.
​Why Train With Us?
• ​Elite Instruction: Learn from a Second-Degree BJJ Black Belt and former ROTC instructor.
• ​Tactical Foundation: We bridge the gap between traditional martial arts and practical,
real-world self-defense.
• ​Concepts-Based Learning: Master the why behind the move. We focus on C.A.T.
(Concepts, Attacks, and Transitions) to ensure you understand the mechanics of every
position.
• ​Leadership & Discipline: Our classes foster the same core values of the military and law
enforcement: integrity, resilience, and calm under pressure.
​Our Curriculum
​Whether you are a complete beginner or looking to sharpen your skills, our adult classes
cover:
• ​Positional Dominance: Using leverage to neutralize larger opponents.
• ​Escapes & Survival: High-efficiency movements to get out of dangerous situations.
• ​Strategic Transitions: Moving seamlessly from defense to control.
​"Technique is the equalizer. Discipline is the foundation."
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​Start Your Journey Today
​Join a community of adults dedicated to personal growth and functional fitness. We offer a
structured, safe environment where ego stays at the door and results happen on the mat.
​[Call to Action: Book Your Intro Session]
Located in the Cantonment/Pensacola Area
Website: [Insert URL]
​Would you like me to refine this into a shorter "About Me" section for your website's
landing page?
Page 5
Final statement 
 
The Mission Starts Here
​You’ve seen the blueprint; now it’s time to take your place on the mats. Whether you are
looking to enroll your child in the Junior Leadership Academy to build their character or
you’re an adult ready to reclaim your edge through the C.A.T. methodology, the first step
is always the most decisive. At The Wright Clinic, we don’t just teach moves—we build the
leaders and tacticians of tomorrow.
​Don't just watch from the sidelines. Your journey from interest to mastery begins with a
single session.
​[Claim Your Intro Session]
​Visit us in the Cantonment/Pensacola area. Stop by, meet the Chief, and see the discipline
of our curriculum in action. Our community is built on integrity, resilience, and the
relentless pursuit of improvement. We have a spot on the mats waiting for you—come
claim it.
​The Wright Clinic: Forge Your Foundation.
Product / Service Page 2 
(approved)
What Service / Product would you like to showcase? 
 Don't forget to include any unique selling points!      
Kis class ran by a Retired Navy Chief and certified NJROTC Instructor.
Product / Service Page 3 
(approved)
What Service / Product would you like to showcase? 
Don't forget to include any unique selling points!      
I truly care for the betterment of all souls.  Through my own personal journey.
Did you purchase a 6th page? 
(approved)
[ ]
Yes
[X]
No
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2.8 eCommerce
Did you purchase eCommerce? 
(approved)
[ ]
Yes
[X]
No
2.9 SEO & Directory Information
Our team will use SEO tools to research how people search for these products/services in
Google and Bing.  
Please share any phrases you or your customers use to find you in search
engines. 
(approved)
Bjj for beginners 
Bjj near me
Bjj gyms in cantonment 
Best place to train bjj for my child
Child bjj programs
Bjj for practical use
Bjj for self defense 
Private one bjj training 
Private fitness training 
Fitness coach near me
Are there any search phrases you’d like us to avoid? 
(approved)
Example: cheap, wholesale, Realtor, expert, or common industry terms not related to your
business
None
Tell us where your Customers live and the primary location (City, State) you'd
like us to target in your SEO campaign. 
(approved)
    SEO is a long-term strategy, and we can expand 
beyond this area as we see improved
performance.           
Cantonment fl 32533
What are your Top 3-5 Products or Services? 
(approved)
Based on your products or services, please share your top 3-5 products/services that you
want our team to target first in your SEO campaign.  SEO is a long-term strategy; we can
expand 
beyond these as we see improved performance.        
Kids bjj programs
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Private bjj and fitness training 
Bjj main class for adults
Who is your target audience or ideal customer? 
(approved)
  Example: 30-something 
single men, suburban moms, families, etc.     
  
The average older person man or woman  looking to get in great shape, learn bjj and get
in better shape
Competitor Analysis 
(approved)
 Please tell us about your competitors' websites and what aspects of their business and
online presence you admire (top three).
Please list your top three online competitors.    
Include the link to their website if available.          
Remedybjj
Tell us about what sets your business apart from your competitors. 
(approved)
Example: The services that drive customers to your business, 
like what product/service
makes you the most money or items that set you apart from others, like voted 
2019 best
burger in Harristown, family-owned business, 30 years experience, 
celebrating our 10th
year       
My resume
What payment options to do you accept? 
(approved)
[X]
Visa
[X]
MasterCard
[ ]
American express
[ ]
Discover
[ ]
Amazon
[ ]
Ebay
[ ]
PayPal
[X]
Cash
[ ]
Cheque
[ ]
Invoice
[ ]
Western Union
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[X]
Zelle
[X]
Venmo
[ ]
Apple Pay
[X]
Google Pay
One of the first things a customer is going to see when they view your business
directory listing is your company name. 
(approved)
We'd like to ensure your company name is accurate for your online marketing services. 
What company name would you like to use?    
C.A.T. BJJ The Wright Clinic
What phone number do you want to advertise on your directory listings? 
(approved)
8507481332
What email address do you want to advertise on your directory listings? 
(approved)
Deadpooltonight@gmail.com
Anything else that would be helpful for us to know? 
(approved)
None for now
2.10 SEO Website Edits
Note: This section only applies to SEO services with SEO website edits, such as Pro SEO
Assist Subscription, Pro On Page SEO, and/or Pro SEO Content.  
 As part of your SEO campaign, our team will create SEO-friendly text for your website to
help search engines like Google understand which words and phrases your site should rank
for. At the end of each month, we’ll send you a recap of pages we added content to, along
with your monthly SEO report, so you can review the updates. 
Why We Make Changes Directly: To start seeing SEO results, it’s important that this content
is added to your website so that Google can start reviewing it. Our SEO specialists will
revise existing text or add new content to target relevant keywords and improve your
visibility. 
Scope of Changes: We’ll revise or add to your website’s text, focusing on keywords your
audience is searching for, without changing the overall meaning or structure of your
content. 
 
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Request a Change: If you'd like us to modify any of our text, simply log into your Account
Manager dashboard, select “Marketing,” and choose “Request A Change.” You can also
reach out to us by phone. 
Please confirm if we can make these SEO text changes directly to your website:
(approved)
[X]
Yes, please apply these changes directly to my website.
[ ]
No, please send me the changes and I’ll implement them.
[ ]
Not Applicable – I don’t have an SEO service with SEO website edits.
2.11 Closing
Once your website is complete, you'll receive an email with a link to your website, allowing
you to review it before I call you to complete the Welcome Call. The Welcome Call is crucial;
it enables us to gather your feedback, address any questions you may have, and provide
you with the necessary records to launch your site. Completing the Welcome Call ensures
that your service truly reflects your business.    
We'll begin creating all of your listings in the next 5 to 7 business days. You'll then receive
an email outlining how we're developing your business's online presence. Some online
directories can take as little as a week to begin managing, while others may take over 60
days to actively manage. You can check the progress of these listings in your dashboard.
Our goal is always to ensure our customers are proud of their service, and we will work with
you every step of the way.
Additionally, our team will begin work on your SEO updates shortly. You should have
already received an email outlining the expected timeframe(s) for completing your
optimizations. When the changes are completed, you will receive another email letting you
know that we are done. It is always our goal to ensure that our customers are proud of their
service, and we will work with you every step of the way. 
For your convenience, if you require assistance with any of your services, including any DIY
tasks you may have, please call us at 888-642-0197.
  Thank you for choosing Pro Services    
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3.0 Network Solutions - Internal Notes Only
3.1 Additional Notes
Additional Notes 
(approved)
WBC NOTES:
FINAL NOTES:
Business name to display:
- C.A.T. Bjj The Wright Clinic
How many full and part-time employees work for your organization?
- 2 Full time
Business Address:
- Pensacola Florida Highway 29 32533
Hours of Operation:
- Monday -Friday 6:00 am to 12:00pm 4pm to 7:30pm | Saturday - n/a | Sunday - n/a
Logo:
- Screenshot_20260301_165420_Google.jpg
Marketing Collateral:
- please disregard
Existing Website:
- the one provided completely a different website. Please disregard the one provided. This
is completely a brand-new website.
Gallery:
- please disregard as cx doesn't want to purchase additional.
These are the Images to be displayed on every pages:
Page 1 - Home page
- red logo
- 20260221_115436.jpg
- 20250823_154942.jpg
- Screenshot_20250825_224828_Facebook.jpg
- 20250522_064829.jpg
- Screenshot_20260105_171321_Facebook.jpg
Page 2
- Screenshot_20250825_224828_Facebook.jpg
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Page 3
- 20250522_064829.jpg
- 20250823_154942.jpg
Page 4
- logo (Screenshot_20260301_165420_Google.jpg)
- open to use stock photos
Page 5
- logo (Screenshot_20260301_165420_Google.jpg)
****
These are the competitors provided by cx but doesn't know what aspects of their business
and online presence he admired.
- virtusbjj - https://virtusbjj.com/
- Pensacola Freedom Jiu Jitsu - https://pensacolafreedomjj.com
- Witness Martial Arts - https://www.witnessma.com
Tell us about what sets your business apart from your competitors:
- Retired Chief Petty Officer
- Former NJROTC Instructor
- Former federal police Officer
- 2nd degree Black Belt in Brazilian Jiu Jitsu.
Anything else we should know?
- cx is already good with the content he provided. Keep it as-is. But according to cx, the
team check the grammar or typos to correct.
- To proceed with the photos provided by cx including the screenshots as cx said that he
will just make edits after the draft.
- Since the pages are utilized and the cx doesn't want to purchase additional, we'll have
the contact info on the footer on every page.
Additional File(s) Upload 
(approved)
No answer given
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LOWER PRIORITY ADDITIONAL CONTEXT (use only when not conflicting with Final Notes):

Business Name: OP-85741
Business Type: Brazilian Jiu Jitsu Training and Private Fitness Clinic
Location: Cantonment, FL, USA
--- Content from pro_website_pro_seo_and_pro_business_directory_-_.pdf ---
Pro Website, Pro SEO and Pro Business
Directory - IN-23163
Company name:
Network Solutions Professional Services
Request owner:
Jayllard F
Client name(s):
jerry johnson (deadpooltonight@gmail.com)
Request due:
03/09/2026
Exported on:
03/10/2026
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1.0 Instructions
Hi 
jerry johnson, 
Thank you for your purchase! You've taken a great step toward enhancing your online presence. 
Please complete the attached form to help us understand your website needs,  target audience,
location, competitors, and other key information. 
Form Tips: 
Use the left menu to navigate between sections. 
Your progress saves automatically—you can return at any time to finish. 
Submit each item for review when complete (blue = incomplete, green = complete). 
Please note that the form will lock after 48 hours. We cannot accept additional content during this
time. 
Support Hours: 
Monday–Friday, 8:00 AM–8:00 PM EST 
Phone: 
888-642-0197
We look forward to learning more about your business! 
Warm regards, 
The Pro Serv Team 
Note: This is a no-reply email and is not monitored. 
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2.0 Pro Website
2.1 Business Information
When a first-time website visitor sees your site, you want them to quickly gain a clear
understanding of what you offer and be enticed by the business's details. 
What business name do you want to display on your website? 
(approved)
The capitalization and/or special characters are also important. Example: Barney's Burgers
& Barbecue     
Example: Barney's Burgers & Barbecue
C.A.T. Bjj The Wright Clinic
Give us a brief overview of your business. What do you do? 
(approved)
Example: We are a bar and grill that serves burgers, barbecue bar food, and beer. We offer
pick up but not delivery and serve the Smallville, Indiana, area.
C.A.T. Bjj The Wright Clinic Concepts Attacks and Transistions
What makes your business stand out against the competition? 
(approved)
Example: Voted 2019 best burger in Harristown, family-owned business, 30 years
experience, celebrating our 10th year, etc. We'll use this to highlight what makes your
business unique.
A unique set of skills deicated to ones personal development, through a proven Leadership
driven resume. 
Retired Chief Petty Officer, Former NJROTC Instructor, former federal 
police
Officer and 2nd degree Black Belt in Brazilian Jiu Jitsu. 
Always committed to the
development of others.
What type of customers do you want to attract? 
(approved)
Example: 20-something cowboys, suburban moms, families, etc. This helps us tailor your
website to your target audience.
Kids 6 to adults, wanting to learn a solid self defence program, thant translate into more
self confident,better awareness, the ability to protect your and others need be,a better
you,mentaly, physically and spiritually, 
private training one on one using bjj, technical
movements along with some good old fashion HARD WORD! DISCIPLINE! AND CHALLING! 
A
fitness based program for a non combative population but want to learn a great self
defense. 
Great leadership skills for upcoming leaders of tomorrow. 
Done with simple
military structure design to better a childs listen skills through attention to DETAILS FROM
THE CHIEF lol
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Where do the customers you’re targeting live? 
(approved)
  Please specify the primary location (City, State) you'd like us to target in your SEO
campaign.    
Cantonment FL 32533
How many years of experience do you have in the industry? 
(approved)
Over 17 years
How many full and part-time employees work for your organization? 
(approved)
Myself and one head Instructor
What is your Industry Vertical for your business? 
(approved)
Example verticals: restaurant, roofing contractor, pediatric dentist, foreign auto repair
Brazilian jiu jitsu,personal training, private fitness training, 
bjj trainingg
2.2 Contact Information
How do you want your customers to contact you? 
(approved)
Please enter your response, if applicable, in the right-hand column by double-clicking the
field.
We'll feature these options prominently on your website.   
Contact Option
Answer
Phone
850-748-1332
Email
Deadpooltonight@gmail.com
Visit us in Person
Enter location address
File has been exported to:
pro_website/how_do_you_want_your_customers_to_contact_you_.csv
Format: CSV
Is this also the best number for us to reach you at? 
(approved)
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[X]
Yes
[ ]
No
What is your Business Email? 
(approved)
Deadpooltonight@gmail.com
What is your Business Address? 
(approved)
To be determined to be determined
Do you want to display your full address? 
(approved)
[ ]
Yes
[X]
No
What are your Hours of Operation? 
(approved)
Please add 'NA' for any days you are closed, including Saturdays and Sundays.  
Example:
Monday–Friday: 9:00 AM – 5:00 PM 
 Saturday: N/A (Closed)
Sunday: N/A (Closed)    
Monday -friday 6:00 am to 12:00am 
4pm to 7:30pm Saturday n/a Sunday n/a
2.3 Social Media Links
What social media links do you want displayed on this website? Please enter the URL if
applicable for those noted below.  Please enter NA if not applicable
Social Media 
(approved)
Please double-click in the column to enter your answer.
Social Media Type
Link to Social media
Facebook
https://www.facebook.com/share/17kJ537ppC/
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Instagram
Other
None
Social Media Type
Link to Social media
File has been exported to: 
pro_website/social_media.csv
Format: CSV
2.4 Branding & Promotions
Provide a slogan or tagline if you have one. 
(approved)
Example: One stop. All done. We'll use this on your website to maintain consistency in your
message.
Let us help you start a new journey to a better you.
Any offers, discounts, specials we should include on your website? Special offers
are a great way to entice someone to do business with you when shown
prominently on your Home Page. 
(approved)
Example: Free consultation, Veterans save 25%, etc.
3 training sessions free
Logo 
(approved)
Please upload the Logo here, and we’ll incorporate it into the website. If not, that's no
problem; we'll create a simple placeholder logo for your site.
File has been exported to: 
pro_website/screenshot_20260301_165420_google.jpg
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File size: 838 KB, Width x Height (px): 1080 x 2316, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
File has been exported to: 
pro_website/screenshot_20250825_221125_facebook.jpg
File size: 767 KB, Width x Height (px): 1080 x 2316, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
File has been exported to: 
pro_website/20250822_103804.jpg
File size: 3.66 MB, Width x Height (px): 3000 x 4000, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
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File has been exported to: 
pro_website/20250823_154942.jpg
File size: 1.7 MB, Width x Height (px): 3000 x 4000, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
File has been exported to: 
pro_website/screenshot_20251230_214728_google.jpg
File size: 790 KB, Width x Height (px): 1080 x 2316, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
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File has been exported to: 
pro_website/20260114_093945.jpg
File size: 905 KB, Width x Height (px): 1587 x 1371, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
File has been exported to: 
pro_website/20260219_095042.jpg
File size: 3.68 MB, Width x Height (px): 3000 x 4000, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
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File has been exported to: 
pro_website/20260221_115521.jpg
File size: 2.51 MB, Width x Height (px): 3000 x 4000, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
File has been exported to: 
pro_website/20260221_115454.jpg
File size: 2.62 MB, Width x Height (px): 3000 x 4000, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
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File has been exported to: 
pro_website/20260221_115436.jpg
File size: 3.1 MB, Width x Height (px): 3000 x 4000, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
File has been exported to: 
pro_website/screenshot_20260105_171321_facebook.jpg
File size: 553 KB, Width x Height (px): 1080 x 2316, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
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File has been exported to: 
pro_website/screenshot_20250825_224828_facebook.jpg
File size: 418 KB, Width x Height (px): 1080 x 2316, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
Do you have any marketing collateral? 
(approved)
An existing website, a professional logo, and social media pages, such as Facebook, often
contain valuable information and marketing collateral, including brochures, sales
presentations, and promotional images.
[X]
Yes
[ ]
No
Image(s) Upload 
(approved)
Please upload any marketing collateral here.
File has been exported to: 
pro_website/messenger_creation_7b826ad0-bfab-4bad-81cc-
ea1c685.jpeg
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File size: 104 KB, Width x Height (px): 2048 x 1325, Format: JPEG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
2.5 Existing Website
Our goal is to gather as much information as possible about your business, enabling us to
understand it and effectively represent you online.
The look of your website is just as important as its information. Our designers will use their
expertise to ensure your website is easy to navigate and visually appealing. This section
will help us personalize your site to fit your brand.    
Do you have an existing website? 
(approved)
[X]
Yes
[ ]
No
What is the URL for your existing website? 
(approved)
Www.ninjafencing.com
What do you like about your existing site? 
(approved)
The entire layout, i want my video on the new website to run on outo , while information
can be sxrolled and seen if possible. 
I love the tiger jumping out of the C.A.T. logo
What do you dislike about your existing site? 
(approved)
Noth
2.6 Images & Galleries
  It is essential to maintain a professional and consistent look for your brand across key
locations where customers will encounter your business.     
Which Images would you like us to use? Please upload them here. 
(approved)
Upload any images you would like to be featured on your website here. Our designers will
compliment these images with a vast array of professionally taken photographs to present
your business in the best light.
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File has been exported to: 
pro_website/screenshot_20260301_165420_google_2.jpg
File size: 838 KB, Width x Height (px): 1080 x 2316, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
File has been exported to: 
pro_website/20260221_115521_2.jpg
File size: 2.51 MB, Width x Height (px): 3000 x 4000, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
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File has been exported to: 
pro_website/20260221_115436_2.jpg
File size: 3.1 MB, Width x Height (px): 3000 x 4000, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
File has been exported to: 
pro_website/screenshot_20250825_224828_facebook_2.jpg
File size: 418 KB, Width x Height (px): 1080 x 2316, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
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File has been exported to: 
pro_website/20250823_154942_2.jpg
File size: 1.7 MB, Width x Height (px): 3000 x 4000, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
File has been exported to: 
pro_website/20250822_103804_2.jpg
File size: 3.66 MB, Width x Height (px): 3000 x 4000, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
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File has been exported to: 
pro_website/20250522_064829.jpg
File size: 245 KB, Width x Height (px): 776 x 1074, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
File has been exported to: 
pro_website/messenger_creation_7b826ad0-bfab-4bad-81cc-
ea1c685_2.jpeg
File size: 104 KB, Width x Height (px): 2048 x 1325, Format: JPEG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
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File has been exported to: 
pro_website/screenshot_20260105_171321_facebook_2.jpg
File size: 553 KB, Width x Height (px): 1080 x 2316, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
File has been exported to: 
pro_website/20260101_111626.jpg
File size: 8.07 MB, Width x Height (px): 2514 x 4000, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
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File has been exported to: 
pro_website/screenshot_20251230_214728_google_2.jpg
File size: 790 KB, Width x Height (px): 1080 x 2316, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
Did you purchase a Rotating Banner? 
(approved)
[ ]
Yes
[X]
No
Did you purchase a Gallery? 
(approved)
[X]
Yes
[ ]
No
Please upload 5 to 30 images. 
(approved)
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File has been exported to: 
pro_website/screenshot_20250508_205852_facebook.jpg
File size: 417 KB, Width x Height (px): 1080 x 2316, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
File has been exported to: 
pro_website/20250522_064829_2.jpg
File size: 245 KB, Width x Height (px): 776 x 1074, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
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File has been exported to: 
pro_website/20250822_103804_3.jpg
File size: 3.66 MB, Width x Height (px): 3000 x 4000, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
File has been exported to: 
pro_website/20250823_154942_3.jpg
File size: 1.7 MB, Width x Height (px): 3000 x 4000, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
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File has been exported to: 
pro_website/screenshot_20250825_221125_facebook_2.jpg
File size: 767 KB, Width x Height (px): 1080 x 2316, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
File has been exported to: 
pro_website/screenshot_20250825_224828_facebook_3.jpg
File size: 418 KB, Width x Height (px): 1080 x 2316, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
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File has been exported to: 
pro_website/screenshot_20251109_172108_facebook.jpg
File size: 336 KB, Width x Height (px): 1080 x 2316, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
File has been exported to: 
pro_website/screenshot_20251230_214728_google_3.jpg
File size: 790 KB, Width x Height (px): 1080 x 2316, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
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File has been exported to: 
pro_website/20260101_111626_2.jpg
File size: 8.07 MB, Width x Height (px): 2514 x 4000, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
File has been exported to: 
pro_website/screenshot_20260105_171321_facebook_3.jpg
File size: 553 KB, Width x Height (px): 1080 x 2316, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
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pro_website/20260114_092137.jpg
File size: 3.35 MB, Width x Height (px): 3648 x 2736, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
File has been exported to: 
pro_website/20260114_093945_2.jpg
File size: 905 KB, Width x Height (px): 1587 x 1371, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
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File has been exported to: 
pro_website/20260219_095042_2.jpg
File size: 3.68 MB, Width x Height (px): 3000 x 4000, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
File has been exported to: 
pro_website/20260221_115444.jpg
File size: 2.56 MB, Width x Height (px): 3000 x 4000, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
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File has been exported to: 
pro_website/20260221_115436_3.jpg
File size: 3.1 MB, Width x Height (px): 3000 x 4000, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
File has been exported to: 
pro_website/20260221_115454_2.jpg
File size: 2.62 MB, Width x Height (px): 3000 x 4000, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
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File has been exported to: 
pro_website/screenshot_20260301_165420_google_3.jpg
File size: 838 KB, Width x Height (px): 1080 x 2316, Format: JPG
Uploaded by: jerry johnson (deadpooltonight@gmail.com)
Did you purchase a 2nd Gallery? 
(approved)
[ ]
Yes
[X]
No
2.7 Page Content
The homepage serves as the virtual front door to your business, encapsulating the essence
of your brand and captivating visitors from the moment they arrive.  It's important that we
highlight the top three services prominently, each with a brief description and a clear call
to action.   We will include exclusive special offers on the homepage that can immediately
capture attention and drive engagement.  We will create three additional Service Pages and
a Contact Page.
Home Page 
(approved)
 Our team will craft the text for your Homepage using the information provided in the
business overview section. Is there anything else you want us to include on the Home
Page?    
Page 1
NAME OF BUISNESS
Catbjj
The Wright Clinic 
 
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• ​Logo: The "C.A.T. BJJ" logo centered or top-left.
• ​Headline: Building the Leaders of Tomorrow through Discipline and Defense.
• ​Sub-headline: Mentorship rooted in the core values of the U.S. Navy, Law Enforcement,
and the art of Brazilian Jiu-Jitsu.
​"Our Mission: To forge the next generation of leaders by instilling integrity, resilience, and
the 'Concepts, Attacks, and Transitions' (C.A.T.) necessary for success in life and on the
mats.
Why The "C.A.T.
• ​Concepts: Understanding the why before the how.
• ​Attacks: Taking decisive action and seizing opportunities.
• ​Transitions: Fluidly moving through challenges and adapting to change.
​About the Founder
• ​Navy Chief: commitment to the Navy Core Values: Honor, Courage, and Commitment.
• ​Law Enforcement: Protect, Yourself and the ones you love.
• ​BJJ Black Belt: Over 17 years of Bjj experience on and off the mats.
• ​Connect: with us on. Facebook 
• ​Contact: 
• ​Location:
Product / Service Page 1 
(approved)
What Service / Product would you like to showcase? 
Don't forget to include any unique selling points!    
Page - 2
The Joinor Leadership Academy was born  
  
C.A.T. bjj transformed into A NJROTC type curriculum lead by a Retired Chief Petty Officer.
To create a leadership program for youths. While serving as Head NJROTC Instructor at
Escambia High School in Atmore Ala, I am able to bring my military leadership to the mats
for this special mission. The Joinor Leadership Academy was formed to help prepare our
youths for the challenges ahead through a military structured style bjj curriculum geared
from detailed instruction, chain of command, discipline through technical training and
responsibility taught through demonstrated leadership of others within the team.
Integrating a structured, military-style pedagogical approach into Brazilian Jiu-Jitsu (BJJ)
ensures that students don't just learn moves, but understand the "why" and "how" behind
the mechanics. This curriculum is modeled after the NJROTC Unit-level instructional
guides, focusing on Objectives, Core Concepts, and Performance Requirements.
​Unit 1: Foundations of Control & Ground Survivability
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​Instructional Goal
​To introduce the student to the physiological and mechanical principles of ground-based
defense, focusing on the hierarchy of positions and the preservation of personal space.
​1.1 The Positional Hierarchy (The Chain of Command)
​Just as a naval vessel has a bridge and engine room, BJJ has a hierarchy of dominance.
Students must memorize and demonstrate the transition between these "stations."
• ​Level 1: Neutral/Engagement (Standing/Open Guard)
• ​Level 2: Defensive Superiority (Closed Guard)
• ​Level 3: Positional Dominance (Side Control, North-South)
• ​Level 4: Total Control (Mount, Back Control)
​1.2 Core Movement Mechanics (Individual Drill)
​Performance of these movements is required for "inspection" to ensure the student can
move their own weight before attempting to move an opponent's.
• ​The Bridge: Upward hip displacement to create space.
• ​The Shrimping (Hip Escape): Lateral hip displacement to recover guard.
• ​The Technical Stand-up: Safe transition from the deck to a standing combative stance
while maintaining a visual on the threat.
​Unit 2: The C.A.T. Methodology (Applied Tactics)
​This unit focuses on the Concepts, Attacks, and Transitions (C.A.T.) required to navigate
an engagement from the bottom position.
​2.1 Concept: The Frame & The Lever
• ​The Frame: Using skeletal alignment rather than muscular strength to hold weight.
• ​The Lever: Identifying the opponent's limbs as mechanical levers to create off-balancing
(Kuzushi).
​2.2 Attacks: Primary Submissions
​Introduction to the three pillars of fundamental finishing:
• ​Joint Manipulation: The Armbar (leveraging the elbow).
• ​Strangulation (Air/Blood): The Cross-Collar Choke and the Triangle Choke.
• ​Isolations: The Kimura (shoulder rotation).
​2.3 Transitions: Guard Recovery & Sweeps
• ​Scissor Sweep: Utilizing a "knee shield" frame to off-balance and transition to Mount.
• ​Hip Bump Sweep: Capitalizing on an opponent's retreating posture to gain the top
position.
​Unit 3: Defensive Operations & Escapes
​3.1 Survival Posture (The Turtle and the Shell)
​Instruction on minimizing exposure. Keep elbows to ribs and chin tucked—essentially
"battening down the hatches" to prevent the opponent from establishing "hooks."
​3.2 Positional Escapes
• ​Side Control Escape: Framing the neck/hip, shrimping, and re-pummeling the inside knee
to recover guard.
• ​Mount Escape (The Upa): Trapping an arm and leg on the same side, bridging, and rolling
the opponent to the neutral guard.
​Performance Evaluation & Advancement
​To advance to the next "Phase" of training, the student must pass a Practical Application
Test:
• ​Demonstration: Perform 10 repetitions of a Technical Stand-up with perfect form.
• ​Logic Check: Explain the difference between a "frame" and a "push."
• ​Live Engagement (Sparring/Positional): Maintain a specific position for 2 minutes against
a resisting opponent using only the techniques outlined in Units 1 and 2.
​Extracurricular Enrichment
​While the curriculum above covers the physical "drills," a well-rounded practitioner should
also look into the strategic philosophies of instructors like John Danaher, specifically his
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"Go Further Faster" series, which aligns well with this structured, conceptual style of
teaching
Page 3 private training sessions 
   
Elevate your physical and mental performance with a training program forged in the
discipline of a Retired Navy Chief, the tactical experience of a Police Officer, and the
technical precision of a 2nd Degree BJJ Black Belt. Designed specifically for the high-
performing individual aged 30 to 50, these private sessions go beyond the standard gym
routine. We utilize a systematic weight training and cardio approach to build functional
strength, improve cardiovascular longevity, and instill the resilient "Black Belt Mindset"
necessary to dominate your daily environment.
​This elite, one-on-one mentorship focuses on the C.A.T. methodology—Concepts, Attacks,
and Transitions—to ensure every movement has a purpose. Whether you are looking to
reclaim your peak fitness or develop the durability of a seasoned veteran, you will receive
a customized plan built for discretion and results. Stop exercising and start training with a
leader who understands high-pressure stakes and the science of mastery.
Page 4 adult bjj class
 
Train With a Professional: Adult BJJ & Self-Defense
​Experience the difference of training with a veteran who has spent a lifetime in high-
stakes environments.
​Our program isn't just about sport; it's about the science of control. Led by a retired Navy
Chief and former law enforcement officer with over 30 years of tactical experience, our
curriculum is designed to give you the mental and physical edge you need in the real
world.
​Why Train With Us?
• ​Elite Instruction: Learn from a Second-Degree BJJ Black Belt and former ROTC instructor.
• ​Tactical Foundation: We bridge the gap between traditional martial arts and practical,
real-world self-defense.
• ​Concepts-Based Learning: Master the why behind the move. We focus on C.A.T.
(Concepts, Attacks, and Transitions) to ensure you understand the mechanics of every
position.
• ​Leadership & Discipline: Our classes foster the same core values of the military and law
enforcement: integrity, resilience, and calm under pressure.
​Our Curriculum
​Whether you are a complete beginner or looking to sharpen your skills, our adult classes
cover:
• ​Positional Dominance: Using leverage to neutralize larger opponents.
• ​Escapes & Survival: High-efficiency movements to get out of dangerous situations.
• ​Strategic Transitions: Moving seamlessly from defense to control.
​"Technique is the equalizer. Discipline is the foundation."
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​Start Your Journey Today
​Join a community of adults dedicated to personal growth and functional fitness. We offer a
structured, safe environment where ego stays at the door and results happen on the mat.
​[Call to Action: Book Your Intro Session]
Located in the Cantonment/Pensacola Area
Website: [Insert URL]
​Would you like me to refine this into a shorter "About Me" section for your website's
landing page?
Page 5
Final statement 
 
The Mission Starts Here
​You’ve seen the blueprint; now it’s time to take your place on the mats. Whether you are
looking to enroll your child in the Junior Leadership Academy to build their character or
you’re an adult ready to reclaim your edge through the C.A.T. methodology, the first step
is always the most decisive. At The Wright Clinic, we don’t just teach moves—we build the
leaders and tacticians of tomorrow.
​Don't just watch from the sidelines. Your journey from interest to mastery begins with a
single session.
​[Claim Your Intro Session]
​Visit us in the Cantonment/Pensacola area. Stop by, meet the Chief, and see the discipline
of our curriculum in action. Our community is built on integrity, resilience, and the
relentless pursuit of improvement. We have a spot on the mats waiting for you—come
claim it.
​The Wright Clinic: Forge Your Foundation.
Product / Service Page 2 
(approved)
What Service / Product would you like to showcase? 
 Don't forget to include any unique selling points!      
Kis class ran by a Retired Navy Chief and certified NJROTC Instructor.
Product / Service Page 3 
(approved)
What Service / Product would you like to showcase? 
Don't forget to include any unique selling points!      
I truly care for the betterment of all souls.  Through my own personal journey.
Did you purchase a 6th page? 
(approved)
[ ]
Yes
[X]
No
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2.8 eCommerce
Did you purchase eCommerce? 
(approved)
[ ]
Yes
[X]
No
2.9 SEO & Directory Information
Our team will use SEO tools to research how people search for these products/services in
Google and Bing.  
Please share any phrases you or your customers use to find you in search
engines. 
(approved)
Bjj for beginners 
Bjj near me
Bjj gyms in cantonment 
Best place to train bjj for my child
Child bjj programs
Bjj for practical use
Bjj for self defense 
Private one bjj training 
Private fitness training 
Fitness coach near me
Are there any search phrases you’d like us to avoid? 
(approved)
Example: cheap, wholesale, Realtor, expert, or common industry terms not related to your
business
None
Tell us where your Customers live and the primary location (City, State) you'd
like us to target in your SEO campaign. 
(approved)
    SEO is a long-term strategy, and we can expand 
beyond this area as we see improved
performance.           
Cantonment fl 32533
What are your Top 3-5 Products or Services? 
(approved)
Based on your products or services, please share your top 3-5 products/services that you
want our team to target first in your SEO campaign.  SEO is a long-term strategy; we can
expand 
beyond these as we see improved performance.        
Kids bjj programs
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Private bjj and fitness training 
Bjj main class for adults
Who is your target audience or ideal customer? 
(approved)
  Example: 30-something 
single men, suburban moms, families, etc.     
  
The average older person man or woman  looking to get in great shape, learn bjj and get
in better shape
Competitor Analysis 
(approved)
 Please tell us about your competitors' websites and what aspects of their business and
online presence you admire (top three).
Please list your top three online competitors.    
Include the link to their website if available.          
Remedybjj
Tell us about what sets your business apart from your competitors. 
(approved)
Example: The services that drive customers to your business, 
like what product/service
makes you the most money or items that set you apart from others, like voted 
2019 best
burger in Harristown, family-owned business, 30 years experience, 
celebrating our 10th
year       
My resume
What payment options to do you accept? 
(approved)
[X]
Visa
[X]
MasterCard
[ ]
American express
[ ]
Discover
[ ]
Amazon
[ ]
Ebay
[ ]
PayPal
[X]
Cash
[ ]
Cheque
[ ]
Invoice
[ ]
Western Union
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[X]
Zelle
[X]
Venmo
[ ]
Apple Pay
[X]
Google Pay
One of the first things a customer is going to see when they view your business
directory listing is your company name. 
(approved)
We'd like to ensure your company name is accurate for your online marketing services. 
What company name would you like to use?    
C.A.T. BJJ The Wright Clinic
What phone number do you want to advertise on your directory listings? 
(approved)
8507481332
What email address do you want to advertise on your directory listings? 
(approved)
Deadpooltonight@gmail.com
Anything else that would be helpful for us to know? 
(approved)
None for now
2.10 SEO Website Edits
Note: This section only applies to SEO services with SEO website edits, such as Pro SEO
Assist Subscription, Pro On Page SEO, and/or Pro SEO Content.  
 As part of your SEO campaign, our team will create SEO-friendly text for your website to
help search engines like Google understand which words and phrases your site should rank
for. At the end of each month, we’ll send you a recap of pages we added content to, along
with your monthly SEO report, so you can review the updates. 
Why We Make Changes Directly: To start seeing SEO results, it’s important that this content
is added to your website so that Google can start reviewing it. Our SEO specialists will
revise existing text or add new content to target relevant keywords and improve your
visibility. 
Scope of Changes: We’ll revise or add to your website’s text, focusing on keywords your
audience is searching for, without changing the overall meaning or structure of your
content. 
 
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Request a Change: If you'd like us to modify any of our text, simply log into your Account
Manager dashboard, select “Marketing,” and choose “Request A Change.” You can also
reach out to us by phone. 
Please confirm if we can make these SEO text changes directly to your website:
(approved)
[X]
Yes, please apply these changes directly to my website.
[ ]
No, please send me the changes and I’ll implement them.
[ ]
Not Applicable – I don’t have an SEO service with SEO website edits.
2.11 Closing
Once your website is complete, you'll receive an email with a link to your website, allowing
you to review it before I call you to complete the Welcome Call. The Welcome Call is crucial;
it enables us to gather your feedback, address any questions you may have, and provide
you with the necessary records to launch your site. Completing the Welcome Call ensures
that your service truly reflects your business.    
We'll begin creating all of your listings in the next 5 to 7 business days. You'll then receive
an email outlining how we're developing your business's online presence. Some online
directories can take as little as a week to begin managing, while others may take over 60
days to actively manage. You can check the progress of these listings in your dashboard.
Our goal is always to ensure our customers are proud of their service, and we will work with
you every step of the way.
Additionally, our team will begin work on your SEO updates shortly. You should have
already received an email outlining the expected timeframe(s) for completing your
optimizations. When the changes are completed, you will receive another email letting you
know that we are done. It is always our goal to ensure that our customers are proud of their
service, and we will work with you every step of the way. 
For your convenience, if you require assistance with any of your services, including any DIY
tasks you may have, please call us at 888-642-0197.
  Thank you for choosing Pro Services    
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3.0 Network Solutions - Internal Notes Only
3.1 Additional Notes
Additional Notes 
(approved)
WBC NOTES:
FINAL NOTES:
Business name to display:
- C.A.T. Bjj The Wright Clinic
How many full and part-time employees work for your organization?
- 2 Full time
Business Address:
- Pensacola Florida Highway 29 32533
Hours of Operation:
- Monday -Friday 6:00 am to 12:00pm 4pm to 7:30pm | Saturday - n/a | Sunday - n/a
Logo:
- Screenshot_20260301_165420_Google.jpg
Marketing Collateral:
- please disregard
Existing Website:
- the one provided completely a different website. Please disregard the one provided. This
is completely a brand-new website.
Gallery:
- please disregard as cx doesn't want to purchase additional.
These are the Images to be displayed on every pages:
Page 1 - Home page
- red logo
- 20260221_115436.jpg
- 20250823_154942.jpg
- Screenshot_20250825_224828_Facebook.jpg
- 20250522_064829.jpg
- Screenshot_20260105_171321_Facebook.jpg
Page 2
- Screenshot_20250825_224828_Facebook.jpg
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Page 3
- 20250522_064829.jpg
- 20250823_154942.jpg
Page 4
- logo (Screenshot_20260301_165420_Google.jpg)
- open to use stock photos
Page 5
- logo (Screenshot_20260301_165420_Google.jpg)
****
These are the competitors provided by cx but doesn't know what aspects of their business
and online presence he admired.
- virtusbjj - https://virtusbjj.com/
- Pensacola Freedom Jiu Jitsu - https://pensacolafreedomjj.com
- Witness Martial Arts - https://www.witnessma.com
Tell us about what sets your business apart from your competitors:
- Retired Chief Petty Officer
- Former NJROTC Instructor
- Former federal police Officer
- 2nd degree Black Belt in Brazilian Jiu Jitsu.
Anything else we should know?
- cx is already good with the content he provided. Keep it as-is. But according to cx, the
team check the grammar or typos to correct.
- To proceed with the photos provided by cx including the screenshots as cx said that he
will just make edits after the draft.
- Since the pages are utilized and the cx doesn't want to purchase additional, we'll have
the contact info on the footer on every page.
Additional File(s) Upload 
(approved)
No answer given
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Uploaded Files Considered

Uploaded Content Preview

--- Content from pro_website_pro_seo_and_pro_business_directory_-_.pdf ---
Pro Website, Pro SEO and Pro Business
Directory - IN-23163
Company name:
Network Solutions Professional Services
Request owner:
Jayllard F
Client name(s):
jerry johnson (deadpooltonight@gmail.com)
Request due:
03/09/2026
Exported on:
03/10/2026
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1.0 Instructions
Hi 
jerry johnson, 
Thank you for your purchase! You've taken a great step toward enhancing your online presence. 
Please complete the attached form to help us understand your website needs,  target audience,
location, competitors, and other key information. 
Form Tips: 
Use the left menu to navigate between sections. 
Your progress saves automatically—you can return at any time to finish. 
Submit each item for review when complete (blue = incomplete, green = complete). 
Please note that the form will lock after 48 hours. We cannot accept additional content during this
time. 
Support Hours: 
Monday–Friday, 8:00 AM–8:00 PM EST 
Phone: 
888-642-0197
We look forward to learning more about your business! 
Warm regards, 
The Pro Serv Team 
Note: This is a no-reply email and is not monitored. 
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2.0 Pro Website
2.1 Business Information
When a first-time website visitor sees your site, you want them to quickly gain a clear
understanding of what you offer and be enticed by the business's details. 
What business name do you want to display on your website? 
(approved)
The capitalization and/or special characters are also important. Example: Barney's Burgers
& Barbecue     
Example: Barney's Burgers & Barbecue
C.A.T. Bjj The Wright Clinic
Give us a brief overview of your business. What do you do? 
(approved)
Example: We are a bar and grill that serves burgers, barbecue bar food, and beer. We offer
pick up but not delivery and serve the Smallville, Indiana, area.
C.A.T. Bjj The Wright Clinic Concepts Attacks and Transistions
What makes your business stand out against the competition? 
(approved)
Example: Voted 2019 best burger in Harristown, family-owned business, 30 years
experience, celebrating our 10th year, etc. We'll use this to highlight what makes your
business unique.
A unique set of skills deicated to ones personal development, through a proven Leadership
driven resume. 
Retired Chief Petty Officer, Former NJROTC Instructor, former federal 
police
Officer and 2nd degree Black Belt in Brazilian Jiu Jitsu. 
Always committ